I’m Khofifatun Nurrohmah, a virtual assistant, digital marketer, and social media strategist who values high productivity and efficiency. I focus on delivering data-driven, strategic business solutions and I’m skilled at managing administrative tasks, optimizing calendars, and building integrated workflows to ensure seamless execution. I’m passionate about digital marketing with a solid foundation in email marketing, campaign planning, and executing social media strategies to boost audience engagement, drive conversions, and grow the customer base. I blend analytical thinking with creativity to transform complex data and ideas into actionable, audience-ready insights, streamline high-performance workflows, and support sustainable business growth.

Khofifatun Nurrohmah

I’m Khofifatun Nurrohmah, a virtual assistant, digital marketer, and social media strategist who values high productivity and efficiency. I focus on delivering data-driven, strategic business solutions and I’m skilled at managing administrative tasks, optimizing calendars, and building integrated workflows to ensure seamless execution. I’m passionate about digital marketing with a solid foundation in email marketing, campaign planning, and executing social media strategies to boost audience engagement, drive conversions, and grow the customer base. I blend analytical thinking with creativity to transform complex data and ideas into actionable, audience-ready insights, streamline high-performance workflows, and support sustainable business growth.

Available to hire

I’m Khofifatun Nurrohmah, a virtual assistant, digital marketer, and social media strategist who values high productivity and efficiency. I focus on delivering data-driven, strategic business solutions and I’m skilled at managing administrative tasks, optimizing calendars, and building integrated workflows to ensure seamless execution.

I’m passionate about digital marketing with a solid foundation in email marketing, campaign planning, and executing social media strategies to boost audience engagement, drive conversions, and grow the customer base. I blend analytical thinking with creativity to transform complex data and ideas into actionable, audience-ready insights, streamline high-performance workflows, and support sustainable business growth.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Executive Assistant at Lumina Lifestyle
April 1, 2026 - April 30, 2026
Spearheaded operations including maintaining SOPs, providing business administrative support, developing systems, and managing project tracking. Enhanced sales performance by managing the CRM system. Designed marketing strategies including digital & social media campaigns, ads, and influencer collaboration. Supported recruitment, team management, and optimized the CEO’s personal schedules.
Virtual Assistant at Altiora Solutions
February 1, 2026 - March 1, 2026
Managed CRM system including lead generation and coordination of client database. Built and structured a CRM metrics dashboard to generate actionable insights and support performance monitoring. Led project execution and assisted with operational administration including SOP generation and email management.
Marketing Specialist at Victory Edu Center
February 1, 2026 - February 28, 2026
Conducted market research & SWOT analysis to determine campaign strategies. Developed campaign plans and promotional strategies. Designed social media marketing & optimization plans.
Social Media Strategist at Optik International
January 1, 2026 - January 31, 2026
Developed a content strategy based on target audience and created an engagement plan to improve KPI achievement & boost content performance. Crafted content operations and social media insight dashboards to support quick & strategic decision-making. Wrote copywriting briefs and managed content assets.
Market Researcher at ST RYVE
October 1, 2025 - October 31, 2025
Identified key factors influencing sportswear purchasing decisions from 100 Indonesian consumers. Conducted competitors’ digital marketing performance analysis and evaluated brand awareness between local & global brands. Designed visualizations of insights and strategic recommendations to inform better campaign decisions for new entrants.
Marketing Specialist at Glow Beauty
August 1, 2025 - August 31, 2025
Ran an email marketing campaign via Mailchimp to launch a new anti-aging product. Wrote campaign copy optimized for SEO with actionable CTAs. Designed campaign posters and email body layouts.

Education

Bachelor's degree in Urban and Regional Planning at Universitas Diponegoro
August 1, 2021 - June 1, 2025

Qualifications

Teladan Scholarship Award
January 1, 2022 - May 7, 2026

Industry Experience

Education, Professional Services, Media & Entertainment, Retail, Software & Internet