Available to hire
Hi, I’m Khushi, a dynamic Social Media Manager focused on amplifying brand presence and driving engagement through data-driven digital strategies. I love turning ideas into creative, scalable content and collaborating with teams to deliver measurable results.
Over the years I’ve built and managed social media programs for beauty and skincare brands, real estate brands and food & beverage brands , created winning content, and used analytics to optimize campaigns across Instagram, Facebook, and other platforms. I’m passionate about storytelling, design, and delivering results that matter to the business and the audience.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Digital and Marketing Strategy Intern at Food South Australia
August 1, 2025 - October 1, 2025Managed social media strategy across Instagram, Facebook, and WhatsApp Business, creating content and 6-month calendars for top SA food & beverage businesses. Conducted market research and audience segmentation targeting 862M users to develop data-driven engagement strategies and festival-based campaigns. Presented digital marketing recommendations and performance metrics to senior stakeholders and member companies.
Social Media Manager/ Graphic Designer/ Content Creator at Ur Caffe, Ur Pizzeria, Thakar Restaurant & Ambrosia Café (Freelance)
March 1, 2024 - December 31, 2024Managed social media accounts for multiple food businesses, including content creation, scheduling and engagement on Instagram and Facebook. Shot and created trending content for all the platforms. Designed graphics and edited images using Canva Pro. Developed and implemented content strategies that increased follower growth by 30%. Assisted in creating and optimizing Facebook Ads, generating reports on performance.
Social Media Manager and Content Coordinator at THE SOCIAL CHEER, Mumbai
May 1, 2022 - July 1, 2023Managed social media communities, engaging with posts and fostering discussions. Curated and edited stories, reels and carousel posts for the businesses. Outlined content plans increasing views by 21%. Scheduled posts achieving a 15% engagement lift. Captured & produced video and photo content for clients. Monitored metrics to improve engagement.
Business Solution Associate- social media at FIRST ECONOMY, Mumbai
August 1, 2023 - October 1, 2023Supported marketing efforts for Mumbai’s top businesses including Godrej Properties, Raymond Realty & GoQii on their social media platforms. Boosted social following by 17% in 3 months. Managed budgets of INR 3+lakhs (5k+ AUD) and reduced ad spent by 10%. Collaborated with teams to produce viral posts. Developed viral marketing campaigns with 2M+ views.
Education
Bachelor of Management Studies (Marketing) at University of Mumbai
January 1, 2020 - January 1, 2023International Master of Business Administration (Marketing) at University of South Australia
January 11, 2030 - November 29, 2025Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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