I’m a content and digital marketing enthusiast with a background in SEO, campaign strategy, and storytelling. I’m currently completing my Master’s in Media Convergence Management and enjoy turning insights and ideas into clear, engaging content that feels human and purposeful. I’m especially drawn to working with creative and sustainability-focused brands, and I love collaborating with teams to build content that genuinely connects with people.

Khusshi Nayyer

I’m a content and digital marketing enthusiast with a background in SEO, campaign strategy, and storytelling. I’m currently completing my Master’s in Media Convergence Management and enjoy turning insights and ideas into clear, engaging content that feels human and purposeful. I’m especially drawn to working with creative and sustainability-focused brands, and I love collaborating with teams to build content that genuinely connects with people.

Available to hire

I’m a content and digital marketing enthusiast with a background in SEO, campaign strategy, and storytelling. I’m currently completing my Master’s in Media Convergence Management and enjoy turning insights and ideas into clear, engaging content that feels human and purposeful. I’m especially drawn to working with creative and sustainability-focused brands, and I love collaborating with teams to build content that genuinely connects with people.

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Language

English
Fluent
Hindi
Fluent
German
Beginner

Work Experience

Content Writer at Education Tree
February 1, 2020 - March 1, 2020
Developed content based on audience insights and SEO metrics to improve visibility. Structured content calendars using performance projections and analytics dashboards. Applied SEO optimization to increase organic reach.
Digital Marketing Project - Social Media Strategy at Ethinos Digital Marketing, India
July 1, 2020 - September 1, 2020
Evaluated platform analytics to identify peak traffic windows and optimize posting frequency. Monitored social media trends and competitor activities, providing insights that informed content strategy. Improved engagement by optimizing posting schedules and trend-based content. Conducted competitor analysis to refine strategy and increase reach.
Campaign Content Strategy Intern at Ethinos Digital Marketing, India
November 1, 2020 - April 1, 2021
Supported digital marketing campaigns for Decathlon, Kenkoh, Exide, TVS, Bagrry’s and more, enhancing website performance through detailed analytics. Created brand awareness campaign ideas and collaborated with cross-functional teams to align content strategies ensuring smooth execution of multi-brand projects. Designed data reports and content summaries to communicate campaign outcomes effectively. Improved workflow efficiency and organization through content tracking and performance monitoring.

Education

Masters of Media Convergence Management at University of Klagenfurt, Austria
March 1, 2023 - December 15, 2025
Bachelor of Mass Communication and Journalism at MIT ADT University, Pune, India
April 1, 2019 - March 1, 2022

Qualifications

Google Analytics 4 Certification
January 11, 2030 - December 15, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other