I am an adaptable, self-motivated, and collaborative professional with a passion for data-driven marketing, digital media, and creative problem solving. I enjoy turning analytics into practical strategies and collaborating with cross-functional teams to deliver real-world results. I also have a strong appreciation for literature, health and wellness, and art. I value open-minded learning, critical thinking, and applying theory to real-life issues. I am comfortable working remotely, enjoy intellectual challenges, and bring creativity and strong communication to every project.

Kim Era Maharaj

I am an adaptable, self-motivated, and collaborative professional with a passion for data-driven marketing, digital media, and creative problem solving. I enjoy turning analytics into practical strategies and collaborating with cross-functional teams to deliver real-world results. I also have a strong appreciation for literature, health and wellness, and art. I value open-minded learning, critical thinking, and applying theory to real-life issues. I am comfortable working remotely, enjoy intellectual challenges, and bring creativity and strong communication to every project.

Available to hire

I am an adaptable, self-motivated, and collaborative professional with a passion for data-driven marketing, digital media, and creative problem solving. I enjoy turning analytics into practical strategies and collaborating with cross-functional teams to deliver real-world results. I also have a strong appreciation for literature, health and wellness, and art.

I value open-minded learning, critical thinking, and applying theory to real-life issues. I am comfortable working remotely, enjoy intellectual challenges, and bring creativity and strong communication to every project.

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Language

English
Fluent

Work Experience

Paid Media Analyst at The Media Image
December 1, 2024 - Present
Executing and optimizing campaigns across Meta, Google Ads, TikTok and more; Analyzing omni-channel performance data to provide actionable insights; Monitoring KPIs and adjusting strategy to ensure targets are met; Weekly reporting for stakeholders.
Barista at Gregory's
January 1, 2023 - December 31, 2023
Customer service • Food and beverage preparation • Inventory management and cash handling • Client-facing communication skills through a language barrier • Teamwork • Multi-tasking and organization skills.
Senior Analyst at The Media Image
March 1, 2026 - Present
Overseeing paid media strategy to scale and deliver results; leveraging analytics tools to meet target ROAS/CPA; media planning and managing high-budget campaigns (+$600k) across Meta and Google; presenting performance results to clients; working with global US and UK ecommerce clients in the beauty/cosmetics industry.
Barista at Gregory’s
January 1, 2023 - December 31, 2023
Customer service; food and beverage preparation; inventory management and cash handling; client-facing communication skills through a language barrier; teamwork; multitasking and organisation skills

Education

MBA (Marketing) at University of Nicosia
January 11, 2030 - January 1, 2024
Bachelor of Commerce at University of Witwatersrand
January 11, 2030 - January 1, 2022
Matriculation at British International College
January 11, 2030 - January 1, 2019
MBA (Marketing) at University of Nicosia
January 1, 2022 - January 1, 2024
Bachelor of Commerce at University of Witwatersrand
January 1, 2019 - January 1, 2022
Matriculation at British International College
January 1, 2019 - January 1, 2019
MBA (Marketing) at University of Nicosia
January 11, 2030 - January 1, 2024
Bachelor of Commerce (Economics & Marketing) at University of Witwatersrand
January 11, 2030 - January 1, 2022
Matriculation at British International College
January 11, 2030 - January 1, 2019
Advanced Subsidiary Level qualification at British International College
January 11, 2030 - January 1, 2017
Cambridge IGCSE Level Sociology at British International College
January 11, 2030 - January 1, 2017

Qualifications

Google Ads Certification
January 11, 2030 - January 3, 2026
Meta Blueprint Certification
January 11, 2030 - January 3, 2026
GA4 Certification
January 11, 2030 - January 3, 2026
Golden Key Qualifier
January 11, 2030 - March 9, 2026
Dean’s List (MBA - University of Nicosia)
January 1, 2024 - March 9, 2026
Matriculation
January 11, 2030 - January 1, 2019
Advanced Subsidiary Level qualification
January 11, 2030 - January 1, 2017
Cambridge IGCSE Level Sociology (Highest mark in SA, 2017)
January 11, 2030 - January 1, 2017

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Software & Internet