As an experienced senior graphic designer and creative leader, I use my designs to connect people to new ideas. I thrive in every creative field, adapting to the needs of any business quickly. Visual storyteller, with a talent for using typography, color, and illustration. Creative and strategic thinker. Design marketing campaigns from concept to completion. Create complex brand identities for in-house and national brands. Organized and efficient, I always meet deadlines. Stay current on latest industry trends. Self-motivated with a creative approach to solving any challenge. My work spans product design, branding, and visual storytelling for in-house and national brands. I stay current on industry trends and enjoy solving design challenges with a strategic mindset and hands-on execution.

As an experienced senior graphic designer and creative leader, I use my designs to connect people to new ideas. I thrive in every creative field, adapting to the needs of any business quickly. Visual storyteller, with a talent for using typography, color, and illustration. Creative and strategic thinker. Design marketing campaigns from concept to completion. Create complex brand identities for in-house and national brands. Organized and efficient, I always meet deadlines. Stay current on latest industry trends. Self-motivated with a creative approach to solving any challenge. My work spans product design, branding, and visual storytelling for in-house and national brands. I stay current on industry trends and enjoy solving design challenges with a strategic mindset and hands-on execution.

Available to hire

As an experienced senior graphic designer and creative leader, I use my designs to connect people to new ideas. I thrive in every creative field, adapting to the needs of any business quickly. Visual storyteller, with a talent for using typography, color, and illustration. Creative and strategic thinker. Design marketing campaigns from concept to completion. Create complex brand identities for in-house and national brands. Organized and efficient, I always meet deadlines. Stay current on latest industry trends. Self-motivated with a creative approach to solving any challenge.

My work spans product design, branding, and visual storytelling for in-house and national brands. I stay current on industry trends and enjoy solving design challenges with a strategic mindset and hands-on execution.

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Language

English
Fluent

Work Experience

Senior Designer at Joann Stores
April 1, 2019 - March 31, 2025
Designed products for children, home decor, impulse, baking and stationery. Illustrated unique characters and icons for brand specific children's toy and craft products. Researched market trends to create innovative and cost effective designs. Collaborated with cross-functional partners in merchandising, management, and outside vendors. Used strong verbal and written communication skills. Managed deadlines in a fast-paced environment.
Senior Graphic Designer at Darice / Michaels Stores
September 1, 2015 - January 31, 2019
Created marketing campaigns from strategy to final execution that led to increased sales and customer engagement. Designed promotional book, in-store signage, event displays, ads, direct mail, email, social graphics, and logos. Developed and managed new brand identity systems. Art directed, styled and managed photo shoots. Managed projects for on-time and accurate delivery in a fast-paced environment. Mentored and managed workflow for a team of designers. Collaborated with cross-functional teams and outside vendors to increase production and manage costs.
Graphic Designer at Freelance
January 1, 2000 - September 30, 2015
Worked remotely to design and animate email, social media assets, banner ads and digital large screen ads. Illustrated and designed children's books including board books, novelty, and interactive books. Followed strict brand guidelines for on-time delivery. Clients included Joann Stores, Falls & Co, Flourish Agency, Communications Factory, and Playhouse Publishing.
Graphic Designer at American Greetings
June 1, 2000 - December 31, 2013
Designed and illustrated greeting cards using typography and layout skills. Animated, designed and illustrated characters and motion graphics. Presented concepts, strategies and creative direction to international partners. Illustrated in a broad range of styles using digital and non-traditional mediums. Developed UX/UI skills and collaborated with cross-functional teams.
Senior Designer at Joann Stores
March 1, 2025 - August 6, 2025
Designed products for children, home decor, impulse, baking, and stationery categories. Illustrated unique characters and icons for brand-specific children's toy and craft products. Researched market trends to create innovative and cost-effective designs. Collaborated with cross-functional partners including merchandising, management, and outside vendors. Utilized strong verbal and written communication skills and managed deadlines in a fast-paced environment.
Senior Graphic Designer at Darice / Michaels Stores
January 1, 2019 - August 6, 2025
Created marketing campaigns from strategy to final execution, resulting in increased sales and customer engagement. Designed promotional books, in-store signage, event displays, ads, direct mail, email, social graphics, and logos. Developed and managed new brand identity systems. Art directed, styled, and managed photo shoots. Managed projects to ensure on-time and accurate delivery in a fast-paced environment. Mentored and managed workflow for a team of designers. Collaborated with cross-functional teams and outside vendors to increase production and manage costs.
Graphic Designer at Freelance
September 1, 2015 - August 6, 2025
Worked remotely designing and animating email, social media assets, banner ads, and digital large screen ads for clients including Joann Stores, Falls & Co, Flourish Agency, Communications Factory, and Playhouse Publishing. Illustrated and designed children's books including board books, novelty, and interactive books, following strict brand guidelines to ensure on-time delivery.
Graphic Designer at American Greetings
December 1, 2013 - August 6, 2025
Designed and illustrated greeting cards using typography and layout skills. Animated, designed, and illustrated characters and motion graphics. Presented concepts, strategies, and creative direction to international partners. Illustrated in a broad range of styles using digital and non-traditional mediums. Developed UX/UI skills and collaborated with cross-functional teams.
Product Designer | Illustrator at Freelance
June 1, 2025 - Present
Design and develop children’s products across crafts, toys and apparel. Lead product development from concept, trend research, and sketching through final production and delivery. Develop apparel graphics, repeat patterns, and color stories aligned with seasonal trends and brand identity. Produce presentation decks, spec sheets, and production-ready files for domestic and overseas vendors.

Education

Bachelor of Fine Art at Cleveland Institute of Art
September 1, 1997 - May 3, 2002
BFA at Cleveland Institute of Art
January 1, 1998 - December 31, 2000
Associate of Arts at Lakeland Community College
January 1, 1996 - December 31, 1998
BFA in Graphic Design at Cleveland Institute of Art
January 11, 2030 - August 6, 2025
Associate of Arts at Lakeland Community College
January 11, 2030 - August 6, 2025
BFA in Graphic Design at Cleveland Institute of Art
January 11, 2030 - December 1, 2025
Associate of Arts at Lakeland Community College
January 11, 2030 - December 1, 2025
BFA in Graphic Design at Cleveland Institute of Art
January 11, 2030 - February 21, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services, Manufacturing