KZ

Kinza Zafar

Available to hire

I am Kinza Zafar, a Google Certified Digital Marketing Expert specializing in lead generation, SEO, and multi-channel campaigns.

About

I am Kinza Zafar, a Google Certified Digital Marketing Expert specializing in lead generation, SEO, and multi-channel campaigns. I turn data into action, driving qualified leads, boosting organic traffic, and maximizing ROI through precise analytics and tailored content strategies.

With a Masters of Research in Leadership and Management and hands-on remote experience delivering campaigns for Bitloom Solutions, I excel in independent project management and collaborating with content teams to craft high-performing blogs, ad copies, and email campaigns that resonate with audiences.

  • 2 years' experience
  • Joined December 2025

Industry experience

  • Professional Services
  • Software & Internet

More experts in Birmingham, United Kingdom

Work experience

Digital Marketing Executive · Bitloom SolutionsJul 2024 – Aug 2025 · 1 yr 2 mos

Delivered multi-channel campaigns (SEO, Google Ads, LinkedIn) that increased qualified leads by 35%; boosted organic traffic by 60% through SEO optimization and content strategy; built lead funnels that improved conversion rates by 25%; optimized ad spends using analytics to improve ROI; collaborated with content teams to produce high-performing blogs, ad copies, and email campaigns.

Digital Marketing Assistant · Bitloom SolutionsFeb 2023 – Jun 2024 · 1 yr 5 mos

Managed social media campaigns (Facebook, LinkedIn, Instagram), raising engagement by 40%; created SEO-friendly content that ranked in Google's top 3 results; launched and optimized PPC campaigns, reducing CPL by 20%; executed email campaigns with an average 25% open rate; produced monthly digital marketing reports for management.

Education

Masters of Research in Leadership and Management · University of Derby2030 – 2025
Bachelor's in Fine Arts · University of Management and Technology2030 – 2025
Advertising and Marketing · Lahore University of Management Sciences2030 – 2025

Certifications and awards· 6

Foundations of Digital Marketing and E-commerce – Google2030 – 2025
Attract and Engage Customers with Digital Marketing – Google2030 – 2025
Think Outside the Inbox: Email Marketing – Google2030 – 2025
From Likes to Leads: Interact with Customers Online – Google2030 – 2025

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