Hi, I'm Blanca González, a multimedia designer with a focus on motion graphics, brand direction, and culturally resonant storytelling across social media, product demos, and customer interviews. I’ve led visual direction for brand refreshes, developed guidelines and animated assets, and collaborated with marketing and stakeholders to translate strategic goals into compelling visual narratives. I thrive in cross-functional teams and love turning concepts into delivery-ready visuals. My toolkit spans After Effects, Premiere Pro, Audition, color grading, storyboarding, and UI/UX prototyping, with hands-on experience in branding, editorial design, and inclusive design. I’m passionate about cultural and community-focused storytelling and delivering high-quality work under tight deadlines.

Blanca González

Hi, I'm Blanca González, a multimedia designer with a focus on motion graphics, brand direction, and culturally resonant storytelling across social media, product demos, and customer interviews. I’ve led visual direction for brand refreshes, developed guidelines and animated assets, and collaborated with marketing and stakeholders to translate strategic goals into compelling visual narratives. I thrive in cross-functional teams and love turning concepts into delivery-ready visuals. My toolkit spans After Effects, Premiere Pro, Audition, color grading, storyboarding, and UI/UX prototyping, with hands-on experience in branding, editorial design, and inclusive design. I’m passionate about cultural and community-focused storytelling and delivering high-quality work under tight deadlines.

Available to hire

Hi, I’m Blanca González, a multimedia designer with a focus on motion graphics, brand direction, and culturally resonant storytelling across social media, product demos, and customer interviews. I’ve led visual direction for brand refreshes, developed guidelines and animated assets, and collaborated with marketing and stakeholders to translate strategic goals into compelling visual narratives.

I thrive in cross-functional teams and love turning concepts into delivery-ready visuals. My toolkit spans After Effects, Premiere Pro, Audition, color grading, storyboarding, and UI/UX prototyping, with hands-on experience in branding, editorial design, and inclusive design. I’m passionate about cultural and community-focused storytelling and delivering high-quality work under tight deadlines.

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Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Graphic & Multimedia Specialist at Klugo
January 1, 2024 - January 1, 2025
Generated cross-functional audiovisual and design assets across marketing, product, and support, maintained brand consistency, and delivered motion graphics, logos, and campaigns aligned with strategic goals.
Senior Multimedia Designer at Next Technik
January 1, 2023 - Present
Developed motion graphics and visual assets for marketing and product initiatives; contributed to campaigns and brand storytelling.
Graphic Designer & Junior Creative at Various Studios & Agencies
January 1, 2009 - January 1, 2016
Worked across multiple studios and agencies in Asunción, Paraguay and Buenos Aires, Argentina, contributing to branding, editorial, and promotional materials.
Graphic and Multimedia Designer
January 1, 2018 - January 1, 2023
Delivered campaigns, motion graphics, and design assets across marketing, product, and support teams, ensuring brand consistency.
Freelance Designer at Self-employed
January 1, 2016 - December 31, 2018
Recent work focused on motion graphics, visual identities, and brand campaigns for clients across sectors; delivered editorial, promotional, and educational materials.
Graphic and Multimedia Designer at Various Roles / Agencies
January 1, 2018 - December 31, 2023
Created motion graphics, visual identities, and campaigns across billboards, packaging, and in-store content; liaised with production teams and adapted designs for diverse audiences.

Education

Master of Multimedia Design at Monash University
January 1, 2016 - January 1, 2018
Advanced Motion Methods at School of Motion
January 1, 2021 - January 1, 2021
UX Design Certificate at General Assembly, Melbourne
January 1, 2019 - January 1, 2019
Graduate Degree in Graphic Design at Catholic University of Asunción
January 1, 2014 - January 1, 2014
Annual Creativity Course at Underground Ad School
January 1, 2014 - January 1, 2014
Design Breakthrough at Ben Marriott
January 1, 2025 - December 10, 2025
Master of Multimedia Design at Monash University
January 1, 2016 - December 31, 2018
Advanced Motion Methods at School of Motion
January 1, 2021 - December 31, 2021
UX Design Certificate at General Assembly, Melbourne
January 1, 2019 - December 31, 2019
Graduate Degree in Graphic Design at Catholic University of Asunción
January 1, 2014 - December 31, 2014
Annual Creativity Course at Underground Ad School, Buenos Aires
January 1, 2014 - December 31, 2014

Qualifications

Design Breakthrough
January 1, 2025 - December 10, 2025
Advanced Motion Methods
January 1, 2021 - December 31, 2021
UX Design Certificate
January 1, 2019 - December 31, 2019
Annual Creativity Course
January 1, 2014 - December 31, 2014
Design Breakthrough – Ben Marriott
January 1, 2025 - December 10, 2025

Industry Experience

Media & Entertainment, Professional Services, Education