Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I have experienced inhouse enterprise SEO with PropertyGuru, scaled agency growth with RA Marketing & SearchGuru (now NPD) & became a certified HRDF trainer in Malaysia to teach MNC & govt departments. Happy to achieve Google Premier Partner status with RA back in 2024, with only 15 out of 1,400 agencies obtaining this in Malaysia. I also presented at Google's Live Search Central event in Bangkok 2025, in a poster session format, where I shared tips in getting SEO budget & strategy approval from C-suite decision makers! Brands I worked with: iGaming (Casino/Sports Betting): Undisclosed Property: PropertyGuru, iProperty, OSK Crypto: SnapEx Ecommerce: Levi's, Carlo Rino, Wacoal, Luen Heng, Dumex, SodaStream Marketplace: Mudah.com, Jualo Insurance: AIA Government: Sports SG, Risda Education: Education Destination MY & Asia Aesthetics & Medical: Premier Clinic, Kalo, KLSMC Hospital, Singapore Medical Group (SMG) Health: Fitness First, Celebrity Fitness Job Portal: Rtist, Hiredly and many many more... Favourite SEO tools: Advanced Web Rankings (AWR), Google Search Console, Screaming Frog, Ahrefs, Dragonmetrics & Majestic.…I have experienced inhouse enterprise SEO with PropertyGuru, scaled agency growth with RA Marketing & SearchGuru (now NPD) & became a certified HRDF trainer in Malaysia to teach MNC & govt departments. Happy to achieve Google Premier Partner status with RA back in 2024, with only 15 out of 1,400 agencies obtaining this in Malaysia. I also presented at Google's Live Search Central event in Bangkok 2025, in a poster session format, where I shared tips in getting SEO budget & strategy approval from C-suite decision makers! Brands I worked with: iGaming (Casino/Sports Betting): Undisclosed Property: PropertyGuru, iProperty, OSK Crypto: SnapEx Ecommerce: Levi's, Carlo Rino, Wacoal, Luen Heng, Dumex, SodaStream Marketplace: Mudah.com, Jualo Insurance: AIA Government: Sports SG, Risda Education: Education Destination MY & Asia Aesthetics & Medical: Premier Clinic, Kalo, KLSMC Hospital, Singapore Medical Group (SMG) Health: Fitness First, Celebrity Fitness Job Portal: Rtist, Hiredly and many many more... Favourite SEO tools: Advanced Web Rankings (AWR), Google Search Console, Screaming Frog, Ahrefs, Dragonmetrics & Majestic.

Kevin Jonas Chong





I have experienced inhouse enterprise SEO with PropertyGuru, scaled agency growth with RA Marketing & SearchGuru (now NPD) & became a certified HRDF trainer in Malaysia to teach MNC & govt departments. Happy to achieve Google Premier Partner status with RA back in 2024, with only 15 out of 1,400 agencies obtaining this in Malaysia. I also presented at Google's Live Search Central event in Bangkok 2025, in a poster session format, where I shared tips in getting SEO budget & strategy approval from C-suite decision makers! Brands I worked with: iGaming (Casino/Sports Betting): Undisclosed Property: PropertyGuru, iProperty, OSK Crypto: SnapEx Ecommerce: Levi's, Carlo Rino, Wacoal, Luen Heng, Dumex, SodaStream Marketplace: Mudah.com, Jualo Insurance: AIA Government: Sports SG, Risda Education: Education Destination MY & Asia Aesthetics & Medical: Premier Clinic, Kalo, KLSMC Hospital, Singapore Medical Group (SMG) Health: Fitness First, Celebrity Fitness Job Portal: Rtist, Hiredly and many many more... Favourite SEO tools: Advanced Web Rankings (AWR), Google Search Console, Screaming Frog, Ahrefs, Dragonmetrics & Majestic.…I have experienced inhouse enterprise SEO with PropertyGuru, scaled agency growth with RA Marketing & SearchGuru (now NPD) & became a certified HRDF trainer in Malaysia to teach MNC & govt departments. Happy to achieve Google Premier Partner status with RA back in 2024, with only 15 out of 1,400 agencies obtaining this in Malaysia. I also presented at Google's Live Search Central event in Bangkok 2025, in a poster session format, where I shared tips in getting SEO budget & strategy approval from C-suite decision makers! Brands I worked with: iGaming (Casino/Sports Betting): Undisclosed Property: PropertyGuru, iProperty, OSK Crypto: SnapEx Ecommerce: Levi's, Carlo Rino, Wacoal, Luen Heng, Dumex, SodaStream Marketplace: Mudah.com, Jualo Insurance: AIA Government: Sports SG, Risda Education: Education Destination MY & Asia Aesthetics & Medical: Premier Clinic, Kalo, KLSMC Hospital, Singapore Medical Group (SMG) Health: Fitness First, Celebrity Fitness Job Portal: Rtist, Hiredly and many many more... Favourite SEO tools: Advanced Web Rankings (AWR), Google Search Console, Screaming Frog, Ahrefs, Dragonmetrics & Majestic.

Available to hire

I have experienced inhouse enterprise SEO with PropertyGuru, scaled agency growth with RA Marketing & SearchGuru (now NPD) & became a certified HRDF trainer in Malaysia to teach MNC & govt departments. Happy to achieve Google Premier Partner status with RA back in 2024, with only 15 out of 1,400 agencies obtaining this in Malaysia.

I also presented at Google’s Live Search Central event in Bangkok 2025, in a poster session format, where I shared tips in getting SEO budget & strategy approval from C-suite decision makers!

Brands I worked with:

iGaming (Casino/Sports Betting): Undisclosed
Property: PropertyGuru, iProperty, OSK
Crypto: SnapEx
Ecommerce: Levi’s, Carlo Rino, Wacoal, Luen Heng, Dumex, SodaStream
Marketplace: Mudah.com, Jualo
Insurance: AIA
Government: Sports SG, Risda
Education: Education Destination MY & Asia
Aesthetics & Medical: Premier Clinic, Kalo, KLSMC Hospital, Singapore Medical Group (SMG)
Health: Fitness First, Celebrity Fitness
Job Portal: Rtist, Hiredly

and many many more…

Favourite SEO tools: Advanced Web Rankings (AWR), Google Search Console, Screaming Frog, Ahrefs, Dragonmetrics & Majestic.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Beginner

Beginner

Language

English

Fluent

Work Experience

Assistant SEO Manager & Performance Marketing at SearchGuru

April 1, 2018 - April 1, 2021

Led SEO strategy and execution for 30+ multinational websites across Asia, aligning with regional objectives. Drove 1,500% ROI on paid media campaigns across Meta & Google Ads, generating over 5,000 leads and RM4 million in sales. Managed the department's internship program from recruitment to team allocation and supervision.

Assistant SEO Manager at PropertyGuru

May 1, 2021 - May 1, 2022

Propelled yearly SEO growth; boosted Share of Voice from 48% to 56%, yielding 10.7M additional organic sessions and surpassing targets by 22% YoY. Optimized 18,000+ high-intent keywords, achieving Top-2 ranking for 75% of them. Led the calculator home loan tool revamp, delivering 120,000 monthly sessions. Oversaw SEO strategy across 4 markets, vendor management, budget, and KPIs; supported IPP acquisition with strategic insights.

Head of Digital (SEO Manager) at RA Marketing

June 1, 2022 - Present

Led digital/SEO across 10+ projects, delivering +90% organic growth. Secured Google Premier Partner status, boosting agency reputation. Built and scaled the digital team from 0 to 8 specialists in a year. Increased department revenue by 150% YoY and tripled client base; developed SEO frameworks (SWOT, competitor analysis, automated reporting) and integrated AI platforms (Claude, ChatGPT). Delivered HRDF SEO training sessions.

Finance Planning Analyst (FPNA) - Team Lead at Intel Corporation

November 1, 2014 - July 1, 2017

Led a team of 3 analysts delivering 52 financial processes and reporting across 12 business units. Identified excess factory spending across Asia and implemented a global cost-reduction initiative with projected savings of $2M. Oversaw monthly, quarterly and yearly budgeting for the Penang factory (1,000+ employees). Implemented process efficiency solutions saving 40 hours. Drove stakeholder management to grow Malaysia's Shared Services Centre process ownership by 250%. Led marketing approvals and budget tracking for the EMEA region.

Senior Finance Analyst at Intel Corporation

November 1, 2013 - October 1, 2014

Provided statutory filings, financial statements, and audit support; performed complex account reconciliations for Hong Kong. Awarded Department Award for streamlining the AP rebate rewriting process, saving 400+ hours.

Digital Marketing Lead at Selfdrvn Enterprise

July 1, 2017 - October 1, 2017

Managed social media channels (Facebook, LinkedIn, Twitter) and re-engaged audiences. Executed B2B content strategy with partners (Leaderonomics, Insight Success, People Matters Magazine). Restructured team resources and led website and collateral revamp.

Digital Marketing Lead at WebLite

November 1, 2017 - January 1, 2018