Digital Marketing Analyst and Frontend Web Developer with experience driving social media growth, long-form LinkedIn content using AEO principles, and SEO/AEO audits to improve organic visibility. I combine data analysis with creative execution to deliver measurable brand and campaign results. Currently at Pearl27, I manage targeted ad campaigns, track KPIs with analytics tools, and produce persona-based content that increases engagement and ROI. I’m also building strong frontend web development skills (HTML/CSS/JavaScript, accessibility, and API integration) to support end-to-end digital performance.

Austine Dominic Essien

Digital Marketing Analyst and Frontend Web Developer with experience driving social media growth, long-form LinkedIn content using AEO principles, and SEO/AEO audits to improve organic visibility. I combine data analysis with creative execution to deliver measurable brand and campaign results. Currently at Pearl27, I manage targeted ad campaigns, track KPIs with analytics tools, and produce persona-based content that increases engagement and ROI. I’m also building strong frontend web development skills (HTML/CSS/JavaScript, accessibility, and API integration) to support end-to-end digital performance.

Available to hire

Digital Marketing Analyst and Frontend Web Developer with experience driving social media growth, long-form LinkedIn content using AEO principles, and SEO/AEO audits to improve organic visibility. I combine data analysis with creative execution to deliver measurable brand and campaign results.

Currently at Pearl27, I manage targeted ad campaigns, track KPIs with analytics tools, and produce persona-based content that increases engagement and ROI. I’m also building strong frontend web development skills (HTML/CSS/JavaScript, accessibility, and API integration) to support end-to-end digital performance.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Hausa
Intermediate

Work Experience

Digital Marketing Analyst at Pearl27
April 13, 2026 - Present
Develop and execute data-driven digital marketing strategies across Instagram, Facebook, LinkedIn, and TikTok. Create and publish long-form LinkedIn content using the AEO framework to improve brand visibility in AI-powered search results. Conduct SEO/AEO audits and implement content optimizations to increase organic reach and discoverability. Design and manage targeted social media ad campaigns, monitor KPIs, and adjust strategy to optimize ROI. Produce persona-based content for audience segments to improve engagement and conversion. Collaborate in weekly training sessions and deliver analytics-driven reports based on campaign performance.
Assistant Regulatory Officer at Nigerian National Petroleum Company (NNPC)
January 1, 2015 - January 1, 2017
Assisted with regulatory documentation, compliance monitoring, and organizing departmental data. Coordinated with supervisors and technical teams to support daily operational activities, strengthening accuracy, discipline, and attention to detail in a regulated environment.
Industrial Trainee at Dangote Cement Plc, Obajana
January 1, 2013 - Present
Participated in plant operations, safety procedures, and technical inspections. Supported routine reporting by technical staff and gained exposure to large-scale industrial processes.

Education

Bachelor's Degree in Software Development (In View) at Brigham Young University–Idaho
January 11, 2030 - January 1, 2027
National Diploma (ND) — Chemical Engineering at Federal Polytechnic, Bida
January 1, 2015 - July 13, 2026
Bachelor's Degree (Software Development) (In View) at Brigham Young University–Idaho
January 11, 2030 - January 1, 2027
National Diploma (ND) - Chemical Engineering at Federal Polytechnic, Bida
January 1, 2015 - July 13, 2026

Qualifications

West African Senior School Certificate (WASSCE)
January 11, 2030 - January 1, 2009
Google Ads Display Certification — Google Skillshop
January 11, 2030 - July 13, 2026
Certificate in Web & Computer Programming — Brigham Young University–Idaho
April 1, 2026 - July 13, 2026
Spero Ready Training Certificate — Marketing Analyst — Spero Ready / Pearl27
July 1, 2026 - July 13, 2026
PathwayConnect Certificate — BYU-Pathway Worldwide
October 1, 2025 - July 13, 2026
EnglishConnect 3 Certificate — BYU-Pathway Worldwide / The Church of Jesus Christ of Latter-day Saints
January 1, 2025 - July 13, 2026
Diploma in Evangelization — Morris Cerullo School of Ministry, USA
January 1, 2024 - July 13, 2026
West African Senior School Certificate (WASSCE)
January 1, 2009 - January 1, 2009
Google Ads Display Certification (Google Skillshop)
January 1, 2026 - July 13, 2026
Certificate in Web & Computer Programming (Brigham Young University–Idaho)
April 1, 2026 - July 13, 2026
Spero Ready Training Certificate - Marketing Analyst (Spero Ready / Pearl27)
July 1, 2026 - July 13, 2026
PathwayConnect Certificate (BYU-Pathway Worldwide)
October 1, 2025 - July 13, 2026
EnglishConnect 3 Certificate (BYU-Pathway Worldwide / The Church of Jesus Christ of Latter-day Saints)
January 1, 2025 - July 13, 2026
Diploma in Evangelization (Morris Cerullo School of Ministry, USA)
January 1, 2024 - July 13, 2026

Industry Experience

Media & Entertainment, Energy & Utilities, Government, Education, Software & Internet, Professional Services, Computers & Electronics