Product Designer at Soter Analytics LTD
May 1, 2022 - PresentLed the full design cycle for SoterAI, a SaaS AI platform built from scratch — from initial UX research and user flow mapping to final design system delivery.
Defined UI architecture and front-end framework compatibility, ensuring seamless integration with MakerKit and shadcn/ui.
Designed a comprehensive design system (dark & light themes), ensuring visual consistency across all modules.
Built complete user flows covering frontend–backend interaction and Chargebee payment integration.
Collaborated with product and leadership teams to prototype new features and validate ideas through interactive Figma prototypes
Used AI tools Vercel v0 and Claude to hand off early coded layouts directly to developers.
Maintained product documentation in Confluence and translated it into user stories and Jira tickets.
Conducted behavioral and heatmap analysis via Hotjar to identify friction points and improve UX.
Interviewed enterprise clients to gather insights, define priorities, and increase platform adoption.
Led the UX redesign of the SoterTask mobile app, which monitors user movement in real time to prevent workplace injuries.
Used UXCam and client feedback to identify usability bottlenecks and validate design improvements.
Introduced new features, including real-time motion feedback, post-session fatigue tracking, and session feedback collection, helping companies track ergonomics and worker wellbeing.
Designed a new onboarding flow that replaced human-led training and allowed users to autonomously set up and use the app.
SoterTask engagement score increased from 6/10 to 9/10 and support requests dropped to near zero, significantly improving satisfaction among enterprise users.
Designed and maintained the dashboard interface for wearable devices, supporting analytics, monitoring, and team management.
Enhanced user experience by refining the design system and introducing new features that raised the engagement score from 7/10 to 10/10.
Integrated an AI-powered assistant into the dashboard to help users interpret analytics and reduce the need for manual support.
Led the UX redesign of the Hub App for wearables, introducing a new onboarding process that eliminated human assistance — users could connect and use devices independently.
Led the company rebranding, developing two new corporate websites and a refreshed visual identity.
Designed case studies, white papers, trade show visuals, and social media content, aligning marketing and product communication.