Seasoned Product Designer experienced in launching and optimizing digital products — from AI-powered and SaaS platforms to CRM systems and e-commerce. Led a marketplace redesign that increased conversion by 27% in three months, and developed a dashboard design system that improved developer handoff efficiency by 35%. For a SaaS AI platform, selected and structured the optimal design and front-end stack, enabling the team to build and launch the product within four months. Collaborates effectively with developers, marketers, and product managers in agile environments to deliver impactful, scalable design solutions. Previously contributed to B2B projects for Delta Air Lines, Coca-Cola, and Marsh Insurance, ensuring consistent UX quality and measurable business results.

Mariia Kolbenko

Seasoned Product Designer experienced in launching and optimizing digital products — from AI-powered and SaaS platforms to CRM systems and e-commerce. Led a marketplace redesign that increased conversion by 27% in three months, and developed a dashboard design system that improved developer handoff efficiency by 35%. For a SaaS AI platform, selected and structured the optimal design and front-end stack, enabling the team to build and launch the product within four months. Collaborates effectively with developers, marketers, and product managers in agile environments to deliver impactful, scalable design solutions. Previously contributed to B2B projects for Delta Air Lines, Coca-Cola, and Marsh Insurance, ensuring consistent UX quality and measurable business results.

Available to hire

Seasoned Product Designer experienced in launching and optimizing digital products — from AI-powered and SaaS platforms to CRM systems and e-commerce. Led a marketplace redesign that increased conversion by 27% in three months, and developed a dashboard design system that improved developer handoff efficiency by 35%. For a SaaS AI platform, selected and structured the optimal design and front-end stack, enabling the team to build and launch the product within four months. Collaborates effectively with developers, marketers, and product managers in agile environments to deliver impactful, scalable design solutions. Previously contributed to B2B projects for Delta Air Lines, Coca-Cola, and Marsh Insurance, ensuring consistent UX quality and measurable business results.

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Language

Russian
Fluent
English
Advanced

Work Experience

User Experience Designer at RNS Web development agency
May 1, 2022 - August 26, 2025
Created over 10 final designs for products such as CRM systems, mobile applications, dashboards, and websites designing user-friendly and responsive interfaces. Applied user research methods including interviews, surveys, and behavior analysis, and conducted usability testing of prototypes using Figma and InVision. Balanced user needs with business objectives to increase engagement and satisfaction among end users. Developed and maintained comprehensive, scalable design systems and guidelines to ensure consistency across all client projects and platforms. Collaborated closely with cross-functional teams including product managers, developers, and stakeholders to translate requirements into successful design solutions.
Product Designer at Soter Analytics LTD
May 1, 2022 - Present
Led the full design cycle for SoterAI, a SaaS AI platform built from scratch — from initial UX research and user flow mapping to final design system delivery. Defined UI architecture and front-end framework compatibility, ensuring seamless integration with MakerKit and shadcn/ui. Designed a comprehensive design system (dark & light themes), ensuring visual consistency across all modules. Built complete user flows covering frontend–backend interaction and Chargebee payment integration. Collaborated with product and leadership teams to prototype new features and validate ideas through interactive Figma prototypes Used AI tools Vercel v0 and Claude to hand off early coded layouts directly to developers. Maintained product documentation in Confluence and translated it into user stories and Jira tickets. Conducted behavioral and heatmap analysis via Hotjar to identify friction points and improve UX. Interviewed enterprise clients to gather insights, define priorities, and increase platform adoption. Led the UX redesign of the SoterTask mobile app, which monitors user movement in real time to prevent workplace injuries. Used UXCam and client feedback to identify usability bottlenecks and validate design improvements. Introduced new features, including real-time motion feedback, post-session fatigue tracking, and session feedback collection, helping companies track ergonomics and worker wellbeing. Designed a new onboarding flow that replaced human-led training and allowed users to autonomously set up and use the app. SoterTask engagement score increased from 6/10 to 9/10 and support requests dropped to near zero, significantly improving satisfaction among enterprise users. Designed and maintained the dashboard interface for wearable devices, supporting analytics, monitoring, and team management. Enhanced user experience by refining the design system and introducing new features that raised the engagement score from 7/10 to 10/10. Integrated an AI-powered assistant into the dashboard to help users interpret analytics and reduce the need for manual support. Led the UX redesign of the Hub App for wearables, introducing a new onboarding process that eliminated human assistance — users could connect and use devices independently. Led the company rebranding, developing two new corporate websites and a refreshed visual identity. Designed case studies, white papers, trade show visuals, and social media content, aligning marketing and product communication.
Product Designer at Build Resource
September 1, 2020 - August 26, 2025
Led the redesign of an e-commerce platform, resulting in a 30% conversion rate increase within three months after launch. Managed the full product lifecycle for the online store, from UX improvements and feature planning to launch and performance tracking. Developed and executed targeted marketing offers and promotional strategies to increase user engagement and drive sales. Oversaw cross-functional teams including designers, developers, and marketers to ensure alignment between product vision, customer needs, and business objectives. Continuously analyzed user behavior and key performance metrics (e.g., conversion rate, bounce rate, average order value) to inform data-driven decisions and optimize the shopping experience. Implemented Conversion Rate Optimization (CRO) practices and A/B testing to validate design and content hypotheses.
Lead User Experience Designer at Prime Key
May 1, 2019 - August 26, 2025
Led UX design for an engineering company, focusing on branding, website creation, and digital presence strategy. Developed and implemented a cohesive digital brand identity that reflected the company’s expertise in pharmaceutical facility construction. Designed intuitive, conversion-oriented websites that communicated complex B2B services clearly and engagingly. Oversaw the full design process—from user research and wireframing to UI design and developer handoff—ensuring consistent, high-quality results.
University Lecturer in Newspaper Design and Newspaper Editor at Kursk State University (KSU)
December 1, 2017 - August 26, 2025
Delivered university-level lectures and practical workshops focused on newspaper design, editorial layout, and typography. Developed and updated course curricula emphasizing print and digital newspaper production, including page layout, typesetting, and visual storytelling. Guided students through hands-on projects creating newspaper editions, fostering skills in editorial design, readability, and information hierarchy. Incorporated foundational UX/UI principles to prepare students for digital transformation in media and publishing.

Education

Master's Degree in Journalism (with Honors) at Kursk State University
September 1, 2014 - December 31, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Software & Internet, Retail, Professional Services, Education, Manufacturing, Media & Entertainment, Other