I'm Komal Kalra, a Marketing professional based in Dublin, specializing in digital marketing, advertising, brand management, and content strategy. I'm pursuing an MSc in Marketing at UCD Michael Smurfit Graduate Business School and hold a BA in Economics & Statistics from the University of Mumbai. I enjoy developing integrated campaigns that blend online and offline channels to drive engagement and growth.…

Komal Kalra

I'm Komal Kalra, a Marketing professional based in Dublin, specializing in digital marketing, advertising, brand management, and content strategy. I'm pursuing an MSc in Marketing at UCD Michael Smurfit Graduate Business School and hold a BA in Economics & Statistics from the University of Mumbai. I enjoy developing integrated campaigns that blend online and offline channels to drive engagement and growth.…

Available to hire

I’m Komal Kalra, a Marketing professional based in Dublin, specializing in digital marketing, advertising, brand management, and content strategy.

I’m pursuing an MSc in Marketing at UCD Michael Smurfit Graduate Business School and hold a BA in Economics & Statistics from the University of Mumbai. I enjoy developing integrated campaigns that blend online and offline channels to drive engagement and growth.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hindi
Intermediate
Panjabi, Punjabi
Intermediate

Work Experience

Brand Solutions Strategist at Schbang Digital Solutions, India
July 1, 2024 - July 1, 2025
Served as primary client contact for major consumer brands including Unilever, managing a combined portfolio worth €350K+ in annual billings. Spearheaded digital strategy and social media campaigns that generated 200M+ views, 850K+ engagements, and 6,000 new followers in a single day. Managed end-to-end influencer marketing campaigns across micro and macro creator tiers, overseeing strategy, content planning, and performance tracking. Coordinated cross-functional teams across creative, design, and influencer verticals, significantly reducing project turnaround times through streamlined processes. Produced monthly performance reports, content decks, and campaign strategies, consistently delivering to tight deadlines across multiple accounts. Converted 4 new client accounts through strategic pitch decks, contributing €90K+ in new business revenue.
Brand Solutions Strategist at Schbang Digital Solutions
July 1, 2024 - July 1, 2025
Primary client contact for major consumer brands including Unilever; managed a combined portfolio valued at €350K+ in annual billings. Led digital strategy and social media campaigns that generated 200M+ views, 850K+ engagements, and 6,000 new followers in a single day. Oversaw end-to-end influencer marketing campaigns across cross-functional teams, emphasizing strategy, content planning, and performance tracking. Coordinated with creative, design, and influencer verticals to streamline processes and reduce turnaround times. Produced monthly performance reports, content decks, and campaign strategies; consistently delivered on tight deadlines across multiple accounts. Secured €90K+ in new business revenue via strategic pitches for 4 new client acquisitions.
Digital Marketing Associate at Media.Net, India
June 1, 2023 - June 1, 2024
Led ad campaigns across North America and Europe for Yahoo! network; Spanned categories including automotive, retail, finance, and health. Optimized campaigns on Outbrain, achieving average profit margins of 40% on a daily spend of $1.2K. Pioneered a new campaign launch process reducing team time spent by approximately 30% per day. Developed hands-on expertise in keyword research, PPC strategy, bid management, and campaign optimization.
Digital Marketing Associate at Media.Net
June 1, 2023 - June 1, 2024
Led ad campaigns across North America and European markets for Yahoo! network; categories included automotive, retail, finance, and health. Optimized campaign performance on Outbrain native ads, achieving average profit margins of 40% on a daily spend of $1.2K. Innovated a new campaign launch process that reduced team time by ~30% per day. Built hands-on expertise in keyword research, PPC strategy, bid management, and campaign optimization.
Social Media Marketing Associate at Mango Pvt. Ltd.
September 1, 2022 - February 1, 2023
Crafted 500+ content ideas across formats for social media, underpinning monthly content calendars and forward planning. Directed visual content for Reels, growing the account by 2,000 followers organically in five months. Ideated and directed the digital series Mango Stationery Finds, significantly boosting audience engagement. Led branding and on-ground execution of Mango Christmas Carnival.
Digital Marketing Intern at Share Ideas
May 1, 2022 - September 1, 2022
Formulated 200+ content ideas and social media plans for retail brands across Instagram, Facebook, and Pinterest. Led month-long Monsoon campaign for Mango, driving a 15% uplift in brand engagement. Conceived and executed the Mango rebranding campaign, strengthening brand perception in the digital community.

Education

Master of Science in Marketing at UCD Michael Smurfit Graduate Business School
January 1, 2025 - March 12, 2026
Bachelor of Arts in Economics & Statistics at University of Mumbai
January 1, 2020 - January 1, 2023
Masters of Science in Marketing at UCD Michael Smurfit Graduate Business School
January 1, 2025 - January 1, 2026
Bachelor of Arts in Economics & Statistics at University of Mumbai
January 1, 2020 - January 1, 2023

Qualifications

Fundamentals of Digital Marketing (Google)
January 11, 2030 - March 12, 2026
Google Search & Display Ads
January 11, 2030 - March 12, 2026
Native Advertising Strategy (Outbrain)
January 11, 2030 - March 12, 2026
UX Design Kickstart
January 11, 2030 - March 12, 2026
Content Creation Bootcamp
January 11, 2030 - March 12, 2026
Excel Skills for Business
January 11, 2030 - March 12, 2026
Fundamentals of Digital Marketing
January 1, 2023 - March 12, 2026
Google Search & Display Ads
January 1, 2023 - March 12, 2026
Native Advertising Strategy (Outbrain)
January 11, 2030 - March 12, 2026
UX Design Kickstart
January 11, 2030 - March 12, 2026
Content Creation Bootcamp
January 11, 2030 - March 12, 2026
Excel Skills for Business
January 11, 2030 - March 12, 2026

Industry Experience

Media & Entertainment, Financial Services, Manufacturing, Retail, Software & Internet, Professional Services