Hi, I’m Kevin Francis, an Art Director, Motion Designer, and Animator with 15 years of experience. I specialize in leading creative processes from concept through final delivery, helping brands communicate complex ideas with clarity and impact through motion graphics and narrative-driven animation. I enjoy collaborating across teams to create engaging content for education, healthcare, and public sector clients. My passion lies in storytelling through motion, crafting editorial visuals, animated typography, and brand identities that resonate deeply with audiences. Whether working on documentaries, explainer videos, or social campaigns, I bring a journalistic eye and strong design instincts to every project, ensuring that visuals inform, inspire, and engage.…

Kevin Francis

Hi, I’m Kevin Francis, an Art Director, Motion Designer, and Animator with 15 years of experience. I specialize in leading creative processes from concept through final delivery, helping brands communicate complex ideas with clarity and impact through motion graphics and narrative-driven animation. I enjoy collaborating across teams to create engaging content for education, healthcare, and public sector clients. My passion lies in storytelling through motion, crafting editorial visuals, animated typography, and brand identities that resonate deeply with audiences. Whether working on documentaries, explainer videos, or social campaigns, I bring a journalistic eye and strong design instincts to every project, ensuring that visuals inform, inspire, and engage.…

Available to hire

Hi, I’m Kevin Francis, an Art Director, Motion Designer, and Animator with 15 years of experience. I specialize in leading creative processes from concept through final delivery, helping brands communicate complex ideas with clarity and impact through motion graphics and narrative-driven animation. I enjoy collaborating across teams to create engaging content for education, healthcare, and public sector clients.

My passion lies in storytelling through motion, crafting editorial visuals, animated typography, and brand identities that resonate deeply with audiences. Whether working on documentaries, explainer videos, or social campaigns, I bring a journalistic eye and strong design instincts to every project, ensuring that visuals inform, inspire, and engage.

See more

Work Experience

Senior Motion Designer (Freelance) at Main Media
September 30, 2024 - July 9, 2025
Led the full creative process from script development to final delivery, designing style frames and visual direction aligned with NHS branding. Created illustration-based motion graphics and animated typography to simplify complex information for Nurses and Midwives. Specialized in editorial storytelling, visual identities in motion, and audience-first design across education, healthcare, and public sectors. Delivered brand and explainer films for NHS, Home Office, British Library, and more. Built strong client relationships through collaborative workshops and strategic development.
Senior Motion Designer (Freelance) at Ocado Retail
April 30, 2024 - July 9, 2025
Developed motion graphics for major seasonal social campaigns ensuring engaging and brand-consistent animations. Helped establish Ocado’s new motion-based visual language by defining animation principles and motion behaviors for the brand. Created promotional content, editorial motion graphics, and typography-based visuals for social media, web, and mobile platforms. Optimized animations for cross-platform performance balancing file size, codecs, and accessibility.
Senior Motion Designer (Freelance) at Uncommon
December 1, 2023 - Present
Designed and produced motion content for multi-platform social campaigns across Instagram, Facebook, TikTok, Twitter, and YouTube. Created short-form animations, kinetic typography, and brand storytelling elements tailored for social-first viewing experiences. Collaborated closely with designers, editors, and strategists to ensure alignment of motion assets with brand messaging and campaign objectives.
Founder/Creative Director at The Little Wild Ones
January 1, 2019 - Present
Directed and animated a brand-defining film expressing Reaktor’s voice through motion. Developed concept, storyboards, and motion language in close collaboration with the brand team. Crafted a distinctive editorial narrative featuring strong typographic rhythm and visual clarity. Delivered a motion-first brand identity adaptable across digital and social platforms.
Head of Broadcast Graphics and Animation at CSC Media
December 31, 2014 - July 9, 2025
Led broadcast graphics and motion team responsible for channel branding, on-air motion graphics, and sponsorship packaging. Developed TV channel identities and show packages to maintain consistent and engaging brand visuals. Managed and mentored designers in motion design, animation, and broadcast production workflows.

Education

BA (Hons) Animation at Surrey Institute of Art & Design, Farnham
January 1, 2001 - December 31, 2004
HND Industrial Design at Pembrokeshire Community College
January 1, 1999 - December 31, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Healthcare, Education, Energy & Utilities, Financial Services, Real Estate & Construction, Government, Retail