Available to hire
I am a Senior Art Director with 10+ years of experience leading brand and digital design across global clients. I thrive at the intersection of strategy, design systems, and hands-on execution, shaping distinctive visual identities and scalable experiences.
I collaborate with cross-functional teams to deliver cohesive creative solutions that balance business goals with user needs. I mentor teams, elevate creative quality, and translate big-picture vision into craft-friendly executions across campaigns and ongoing brand work.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Language
German
Intermediate
English
Fluent
Hindi
Fluent
Work Experience
Art Director | Brand & Experience at LP/AD
February 1, 2020 - PresentLead creative direction across brand and digital experiences for global clients including Amdocs, Jessup University, Pernod Ricard, Lexus, FIOL, Lumine, and Toronto Public Library. Progressed from Designer to Senior Designer to Art Director, building expertise in brand systems, visual identity, and digital-first execution. Own concept development from early strategy and moodboarding through visual systems, key assets, and final production across multiple markets. Shape scalable design systems for web and mobile, ensuring clarity, accessibility, and consistency across teams and platforms. Partner with strategy, marketing, product, and development teams to deliver cohesive creative solutions aligned to business and user needs. Guide and elevate creative quality through feedback, iteration, and hands-on art direction across campaigns and ongoing brand work. Balance big-picture creative vision with detail-oriented execution in fast-paced, collaborative environments. Elevate brand consisten
UI/Digital Designer at Freelance Projects
April 1, 2018 - PresentDelivered end-to-end digital and brand design for clients including Elite Window Fashions (website design and improvements), Tablet Health Inc. (brand identity, design systems, and web UI for a healthcare platform), and Forrec (presentation decks, posters, and wayfinding for global architecture and experiential projects). Created digital and print assets for hospitality and experiential brands (menus, packaging, social content, promotional materials). Supported brand activations with consistent, on-brand assets across multiple touchpoints.
Graphic Designer | Digital & Marketing at Toronto Event Centre
July 1, 2018 - June 30, 2019Created presentation decks, signage, and environmental graphics for theme park clients including Universal Studios, LEGOLAND, and Six Flags. Supported concept development and visual storytelling for attraction design and stakeholder presentations.
Graphic Designer Intern at Forrec
January 1, 2018 - March 31, 2018Designed digital ads, OOH, and marketing collateral for consumer and automotive brands.
Graphic Designer at Incognito Pictures
November 1, 2012 - May 31, 2015Designed digital ads, OOH, and marketing collateral for consumer and automotive brands.
Art Director at LP/AD
February 1, 2020 - PresentLead creative direction across brand and digital experiences for global clients including Amdocs, Jessup University, Pernod Ricard, Lexus, FIOL, Lumine and Toronto Public Library. Progressed from Designer to Senior Designer to Art Director, building deep expertise in brand systems, visual identity, and digital-first execution. Own concept development from early strategy and moodboarding through visual systems, key assets, and final production across multiple markets. Shape scalable design systems for web and mobile, ensuring clarity, accessibility, and consistency across teams and platforms. Partner closely with strategy, marketing, product, and development teams to deliver cohesive creative solutions aligned to business and user needs. Guide and elevate creative quality through feedback, iteration, and hands-on art direction across campaigns and ongoing brand work. Balance big-picture creative vision with detail-oriented execution in fast-paced, collaborative environments. Elevate bra
Senior Art Director | Brand & Digital at Freelance Projects
January 1, 2012 - PresentSenior Art Director focusing on brand systems, visual identity, and digital experiences across multiple markets. Also led UI/Digital design initiatives, delivering end-to-end brand design, design systems, and creative direction for a variety of clients.
Education
Advanced Diploma in Graphic Design at Seneca College of Applied Arts and Technology
January 11, 2030 - April 1, 2018Diploma in Post-Production & Editing at Maya Academy of Advanced Cinematics
January 11, 2030 - October 1, 2013Advanced Diploma in Graphic Design at Seneca College of Applied Arts and Technology
January 11, 2030 - April 1, 2018Diploma in Post-Production & Editing at Maya Academy of Advanced Cinematics
October 1, 2013 - January 17, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education, Retail, Travel & Hospitality, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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