I'm a social media manager with 5+ years of experience in managing social media for USA & AUS based clients. I've worked on over 20 profiles, ranging from nutrition, beauty, luxury... all the way to managing a beauty brand with over 150k followers. I specialise in creating content that is relevant to the brand and cohesively communicate the brand narrative to their followers. With additional marketing & advertising knowledge, I combine and analyze data to come up with better results. And I'm on Instagram 24/7, so I know what's trending - which helps!…

Kristina Matić

I'm a social media manager with 5+ years of experience in managing social media for USA & AUS based clients. I've worked on over 20 profiles, ranging from nutrition, beauty, luxury... all the way to managing a beauty brand with over 150k followers. I specialise in creating content that is relevant to the brand and cohesively communicate the brand narrative to their followers. With additional marketing & advertising knowledge, I combine and analyze data to come up with better results. And I'm on Instagram 24/7, so I know what's trending - which helps!…

Available to hire

I’m a social media manager with 5+ years of experience in managing social media for USA & AUS based clients. I’ve worked on over 20 profiles, ranging from nutrition, beauty, luxury… all the way to managing a beauty brand with over 150k followers.

I specialise in creating content that is relevant to the brand and cohesively communicate the brand narrative to their followers. With additional marketing & advertising knowledge, I combine and analyze data to come up with better results. And I’m on Instagram 24/7, so I know what’s trending - which helps!

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Language

English
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Education

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Industry Experience

Media & Entertainment, Consumer Goods, Retail
    paper Social Media Management Portfolio | Kristina Matic Kravcar

    Hi, I’m Kristina Matić, a Social Media Manager, content creator and co-owner of Marivelle, with 5+ years of experience in social media management, content strategy and email marketing.

    Over the years, I’ve managed 20+ social media profiles across different industries and markets, including brands in the USA, Australia, Canada, the UK and Europe.

    My work includes:

    • Social media management for Instagram, Facebook, TikTok and LinkedIn
    • Content strategy and Instagram audits
    • Static posts, carousels and Reels
    • Caption writing, scheduling and posting
    • Community engagement through comments and DMs
    • Email marketing and Klaviyo campaign design
    • Meta ads creative and basic ads management
    • Reporting, analytics and performance optimisation

    In this portfolio, you’ll find selected examples of my work for brands such as Go Greek Yogurt, Love Boo, and Dolce Toronto.

    Key highlights include:

    • 1.3M views in 90 days for Go Greek Yogurt
    • 386,277 post impressions during the collaboration
    • 410k views in 90 days for Love Boo
    • 50.53% average email open rate for Marivelle campaigns
    • 150+ posts created during a 5-month collaboration with Go Greek Yogurt

    My approach combines strategy, consistency and creative execution with the goal of helping brands build stronger online presence, improve engagement and create content that feels natural to their audience.

    Link to the portfolio: https://www.twine.net/signin