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Hi, I’m Kristian Nikula, a BBA MSc Marketing student with a keen focus on analytics and strategy based in Vienna. I shine in turning data-driven insights into practical marketing decisions that create value for brands and sponsorships, and have a particular interest in sports partnerships and activation. I’ve built hands-on experience managing digital media, sponsorship activations, and event marketing at Lahden Pelicans Oy, and I’m expanding my analytics toolkit through university studies and voluntary programs. I aim to combine rigorous analysis with creative execution to help organizations grow.…Hi, I’m Kristian Nikula, a BBA MSc Marketing student with a keen focus on analytics and strategy based in Vienna. I shine in turning data-driven insights into practical marketing decisions that create value for brands and sponsorships, and have a particular interest in sports partnerships and activation. I’ve built hands-on experience managing digital media, sponsorship activations, and event marketing at Lahden Pelicans Oy, and I’m expanding my analytics toolkit through university studies and voluntary programs. I aim to combine rigorous analysis with creative execution to help organizations grow.

Kristian Nikula

Marketer, Marketing Analyst, Marketing Strategist, +2

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Hi, I’m Kristian Nikula, a BBA MSc Marketing student with a keen focus on analytics and strategy based in Vienna. I shine in turning data-driven insights into practical marketing decisions that create value for brands and sponsorships, and have a particular interest in sports partnerships and activation. I’ve built hands-on experience managing digital media, sponsorship activations, and event marketing at Lahden Pelicans Oy, and I’m expanding my analytics toolkit through university studies and voluntary programs. I aim to combine rigorous analysis with creative execution to help organizations grow.…Hi, I’m Kristian Nikula, a BBA MSc Marketing student with a keen focus on analytics and strategy based in Vienna. I shine in turning data-driven insights into practical marketing decisions that create value for brands and sponsorships, and have a particular interest in sports partnerships and activation. I’ve built hands-on experience managing digital media, sponsorship activations, and event marketing at Lahden Pelicans Oy, and I’m expanding my analytics toolkit through university studies and voluntary programs. I aim to combine rigorous analysis with creative execution to help organizations grow.

Available to hire

Hi, I’m Kristian Nikula, a BBA MSc Marketing student with a keen focus on analytics and strategy based in Vienna. I shine in turning data-driven insights into practical marketing decisions that create value for brands and sponsorships, and have a particular interest in sports partnerships and activation.

I’ve built hands-on experience managing digital media, sponsorship activations, and event marketing at Lahden Pelicans Oy, and I’m expanding my analytics toolkit through university studies and voluntary programs. I aim to combine rigorous analysis with creative execution to help organizations grow.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Beginner

Beginner

Beginner

Language

Finnish

Fluent

English

Fluent

German

Intermediate

Work Experience

Marketing and Communications at Lahden Pelicans Oy

November 1, 2023 - July 31, 2025

Led digital media management and analytics; KPI reporting for social media and website performance; managed sponsor communications and activation packages; developed data-driven pricing models for sponsor visibility; handled brand management, art direction, photography, videography, and graphic design; organized major sports events in Finland; from Jan 2025, fully managed marketing and communications during supervisor's absence.

Working Student Marketing at Lahden Pelicans Oy

December 1, 2022 - November 30, 2023

Marketing and organizing major sports events; website management, social media channel management, and content production; photography, videography, and graphic design.

Marketing Intern at Lahden Pelicans Oy

September 1, 2022 - November 30, 2022

Social media marketing & management, content creation, and event producing.