I’m a senior UI/UX designer with 7+ years of experience across fintech, SaaS, B2B, and B2C products, focused on turning complex flows into clear, usable experiences. I specialize in UX research, product design, information architecture, and design systems—using Figma, wireframing, prototyping, and usability testing to improve conversion, reduce drop-offs, and help teams ship with confidence.…

Sandeep Kumar

I’m a senior UI/UX designer with 7+ years of experience across fintech, SaaS, B2B, and B2C products, focused on turning complex flows into clear, usable experiences. I specialize in UX research, product design, information architecture, and design systems—using Figma, wireframing, prototyping, and usability testing to improve conversion, reduce drop-offs, and help teams ship with confidence.…

Available to hire

I’m a senior UI/UX designer with 7+ years of experience across fintech, SaaS, B2B, and B2C products, focused on turning complex flows into clear, usable experiences. I specialize in UX research, product design, information architecture, and design systems—using Figma, wireframing, prototyping, and usability testing to improve conversion, reduce drop-offs, and help teams ship with confidence.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
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Work Experience

Senior UI/UX Designer / Product Designer at Stradex Pvt. Ltd.
June 1, 2025 - Present
Redesigned lending onboarding for businesses to reduce cognitive load, increasing lead conversion by 22% and improving application completion. Led redesign of partner onboarding journeys and KYC flows, reducing partner activation time by 35% through improved information architecture and real-time status tracking. Built developer-ready prototypes and detailed design documentation to reduce handoff friction and accelerate delivery via cross-functional agile collaboration. Facilitated usability testing with DSAs/advisors to identify workflow bottlenecks, increasing task success rates by 45%. Architected a design system (100+ reusable components) to reduce design effort by 30% and improve product consistency across Finsbee and partner Karo.
UX / UI Designer at Stradex Pvt. Ltd.
June 1, 2025 - Present
Led end-to-end UX/UI design for Finsbee (B2C Lending Platform) including loan discovery, onboarding, application tracking, and repayment flows for mobile and web. Redesigned loan acquisition funnel increasing lead conversion by 22%. Conducted UX audits across 5+ fintech apps, reducing user journey drop-offs by 40%. Built a scalable Figma design system with 100+ reusable components; improved consistency and cut design time by 30%. Collaborated with Product and Engineering in Agile sprints to deliver pixel-perfect, dev-ready prototypes.
UI Designer
September 1, 2024 - May 31, 2025
Self-directed UX/UI work: designed enterprise-grade dispatch interfaces, reducing scheduling effort by 38% for 400+ fleet assets and supporting 570+ drivers. Created screens and MVP modules for a secure social platform, simplifying onboarding by 40% and addressing privacy concerns. Designed a unified Fleet Operations Dashboard (40 screens) integrating multiple modules and using data visualization to reduce lookup time by 40%. Streamlined truck registration, driver onboarding, and fleet asset management across 6+ workflows, reducing workflow complexity by 40% and form completion effort by 35%. Developed a component-based design system (120+ reusable components) to reduce UI inconsistencies by 60% and improve developer handoff by 30% across services.
UI Designer at Self-Employed
September 1, 2024 - May 31, 2025
Freelance UI design work for e-commerce and logistics projects, delivering responsive interfaces, user flows, and high-fidelity prototypes.
Senior UI/UX Designer / Product Designer / UX Research / Design Systems at Metafic LLC
August 1, 2022 - August 31, 2024
Designed 50 mobile screens for a parenting platform, using information architecture and research to create personalized onboarding/content discovery, increasing engagement by 27%. Spearheaded design of 150 mobile screens for a dual-role platform, applying user research and interaction design to streamline job listing workflows, improve task visibility, and reduce task complexity by 35%. Worked across 6+ enterprise SaaS modules, reducing design effort by 35% and accelerating feature delivery by 30% through IA, user flows, and reusable components. Conducted interviews, competitor benchmarking, and usability testing to prioritize 20+ features and deliver 10+ improvements, increasing user satisfaction by 24%. Designed commission-based and fixed pricing experiences across 60 app screens using user-centered design and a design system, reducing booking steps by 40% and enabling subscription plans for drivers.
UI Designer at Metafic LLC
August 1, 2022 - August 31, 2024
UI design for 3+ web and mobile products across B2C, B2B and SaaS; built and maintained design systems; collaborated in Agile sprints; conducted user research and usability testing; created developer-ready style guides.
UX/UI Designer at Metafic LLC
August 1, 2022 - August 1, 2024
Remote UX/UI Designer focusing on wireframes, prototyping, user flows, interaction design, and component libraries. Ensured design consistency and scalability; collaborated in Agile/Scrum with PMs and engineers; conducted research, usability testing, and data-driven design.
Freelance UI Designer
July 1, 2020 - July 31, 2022
Delivered end-to-end UI/UX for multiple digital products and clients. Produced marketing creatives and visual guidelines to improve brand consistency by 35% and boost campaign engagement by 28%. Reduced delivery time by 25% using product design principles and scalable design systems, achieving 90% first-round client approval. Designed e-commerce experiences to improve product discoverability by 28% and reduce checkout complexity by 30%. Built mobile app screens to simplify digital asset management and onboarding by 30%. Created campaign creatives and brand identity assets for token launches, reducing creative turnaround time by 30% while maintaining visual consistency.
UI Designer at Self-Employed
July 1, 2020 - June 30, 2022
UI design for e-commerce, healthcare, and education projects; delivered brand-aligned UI; created onboarding flows and improved information architecture.
Freelance Designer at Self-employed / Freelancer
July 1, 2020 - June 1, 2022
Deep expertise in designing for websites and digital interfaces; crafted intuitive, user-centric solutions; stayed up-to-date with the latest design trends and best practices to elevate product experiences.
UI Designer at Technobrix Pvt. Ltd.
August 1, 2017 - June 30, 2020
Onsite UI design for multiple clients; contributed to product design across e-commerce, healthcare, education domains; created wireframes, prototypes and visual designs.
UX/UI Designer at Technobrix Pvt. Ltd.
August 1, 2017 - June 1, 2020
Maintained design consistency with a strong understanding of visual design principles, including layout, typography, and color theory. Turned wireframes, mockups, and user flows into polished designs. Conducted design reviews to ensure high-quality UI across the platform.

Education

High School at Govt. School, Chirag Enclave, Delhi - CBSE
April 1, 2001 - March 31, 2002
Intermediate at Govt. School, Chirag Enclave, Delhi - CBSE
April 1, 2003 - March 31, 2004
Web Design & Multimedia at Oxford Institute
June 1, 2007 - February 28, 2008
B.Sc (Computer Science) at A.R.S.D, University of Delhi
January 1, 2009 - January 1, 2013
B.Sc (Computer Science) at University of Delhi
August 1, 2009 - May 1, 2013
Google UX Design Professional Certificate at Google (Coursera) / Georgia Institute of Technology
July 1, 2022 - September 29, 2026

Qualifications

Introduction to User Experience Designing
July 1, 2022 - September 30, 2030
B.Sc (Computer Science)
August 3, 2009 - May 30, 2013

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Financial Services, Healthcare, Education