A passionate and innovative creative with a background in media and technology, I design solutions that drive higher conversions, reduce churn, and more efficient processes. I have extensive experience optimizing customer touchpoints across web, social media, email marketing, and UX/UI. By leveraging data and analytics, I translate insights into actionable strategies that deliver measurable results, ensuring clients can clearly see the impact of every initiative.

Kalina Staykova

A passionate and innovative creative with a background in media and technology, I design solutions that drive higher conversions, reduce churn, and more efficient processes. I have extensive experience optimizing customer touchpoints across web, social media, email marketing, and UX/UI. By leveraging data and analytics, I translate insights into actionable strategies that deliver measurable results, ensuring clients can clearly see the impact of every initiative.

Available to hire

A passionate and innovative creative with a background in media and technology, I design solutions that drive higher conversions, reduce churn, and more efficient processes. I have extensive experience optimizing customer touchpoints across web, social media, email marketing, and UX/UI. By leveraging data and analytics, I translate insights into actionable strategies that deliver measurable results, ensuring clients can clearly see the impact of every initiative.

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Work Experience

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Education

Bachelor's Degree at Inholland University of Applied Sciences
September 1, 2017 - February 1, 2022
International Media & Entertainment Management
Executive Master in Media Innovation at Breda University of Applied Sciences
September 1, 2024 - July 1, 2025
Executive Master in Media Innovation at Breda University of Applied Sciences
September 1, 2024 - July 1, 2025
Focused on HCI, UX/UI, LLMs and Mixed realities implementation in digital.

Qualifications

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