Hi, I’m Ksenia Rak, a marketing specialist focused on building brand visibility and user engagement. I’ve planned and executed digital ad campaigns on Facebook and Instagram, coordinated influencer collaborations, and organized high-profile PR events to ensure cohesive branding across all channels. I enjoy leading cross-functional teams, nurturing partnerships with investors and stakeholders, and driving growth through creative content, email marketing, and multi-channel campaigns. I thrive on turning data into insights and collaborating with diverse teams to launch successful product initiatives.

Ksenia Rak

Hi, I’m Ksenia Rak, a marketing specialist focused on building brand visibility and user engagement. I’ve planned and executed digital ad campaigns on Facebook and Instagram, coordinated influencer collaborations, and organized high-profile PR events to ensure cohesive branding across all channels. I enjoy leading cross-functional teams, nurturing partnerships with investors and stakeholders, and driving growth through creative content, email marketing, and multi-channel campaigns. I thrive on turning data into insights and collaborating with diverse teams to launch successful product initiatives.

Available to hire

Hi, I’m Ksenia Rak, a marketing specialist focused on building brand visibility and user engagement. I’ve planned and executed digital ad campaigns on Facebook and Instagram, coordinated influencer collaborations, and organized high-profile PR events to ensure cohesive branding across all channels.

I enjoy leading cross-functional teams, nurturing partnerships with investors and stakeholders, and driving growth through creative content, email marketing, and multi-channel campaigns. I thrive on turning data into insights and collaborating with diverse teams to launch successful product initiatives.

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Language

English
Advanced
Russian
Fluent
Lithuanian
Beginner

Work Experience

Senior Marketing Specialist at Ramsider
February 1, 2022 - Present
Planned and executed comprehensive digital advertising campaigns on Facebook and Instagram, increasing brand awareness and user engagement; coordinated influencer collaborations and integration projects worldwide; organized high-profile PR events and content shoots; managed social media channels; developed partnerships with key stakeholders and investors.
Marketing Specialist at Seecor
January 1, 2022 - December 31, 2023
Strategized and implemented digital marketing campaigns on Facebook and Instagram, significantly increasing brand reach and customer conversions. Led and managed a team of digital marketing specialists to execute campaigns across various channels, ensuring alignment with strategic goals. Developed creative content and managed client databases, creating email and messenger newsletters for targeted outreach. Organized and promoted music tours for artists, coordinating logistics and marketing to achieve sold-out events. Spearheaded the organization of large-scale festivals for several thousand attendees, managing event promotion and execution.
Marketing Specialist at Sir Fox
June 1, 2019 - January 1, 2022
Set up automated sales funnels using chatbots and messenger platforms, optimizing the sales process and customer journey. Planned and launched successful advertising campaigns on Facebook and Instagram, leveraging insights and analytics to optimize performance. Designed and developed creative assets for advertising campaigns, collaborating with designers to produce compelling visuals. Managed client databases and created tailored email and messenger newsletters, increasing customer retention and engagement. Pioneered the growth of the online business unit, exploring new market opportunities and channels for expansion.

Education

Bachelor of Marketing at Belarusian State University
January 1, 2021 - January 1, 2025
Pharmacist at Belarusian State Medical College
January 1, 2018 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet