Ksenia Rak

Planned and executed comprehensive digital advertising campaigns on Facebook and Instagram, increasing brand awareness and user engagement; coordinated influencer collaborations and integration projects worldwide; organized high-profile PR events and content shoots; managed social media channels; developed partnerships with key stakeholders and investors.

Strategized and implemented digital marketing campaigns on Facebook and Instagram, significantly increasing brand reach and customer conversions. Led and managed a team of digital marketing specialists to execute campaigns across various channels, ensuring alignment with strategic goals. Developed creative content and managed client databases, creating email and messenger newsletters for targeted outreach. Organized and promoted music tours for artists, coordinating logistics and marketing to achieve sold-out events. Spearheaded the organization of large-scale festivals for several thousand attendees, managing event promotion and execution.

Set up automated sales funnels using chatbots and messenger platforms, optimizing the sales process and customer journey. Planned and launched successful advertising campaigns on Facebook and Instagram, leveraging insights and analytics to optimize performance. Designed and developed creative assets for advertising campaigns, collaborating with designers to produce compelling visuals. Managed client databases and created tailored email and messenger newsletters, increasing customer retention and engagement. Pioneered the growth of the online business unit, exploring new market opportunities and channels for expansion.