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Film Director & Creative Visionary from Tbilisi, with a foundation in graphic design, art direction, and advertising. I build strong visual concepts and campaigns, then evolve them into compelling visual storytelling across live action, CGI, and VFX. I work independently and with agency/production teams to develop concepts from scratch and deliver end-to-end commercial films—handling creative direction, art direction, and sound—so brands get bold, coherent, high-impact results.…Film Director & Creative Visionary from Tbilisi, with a foundation in graphic design, art direction, and advertising. I build strong visual concepts and campaigns, then evolve them into compelling visual storytelling across live action, CGI, and VFX. I work independently and with agency/production teams to develop concepts from scratch and deliver end-to-end commercial films—handling creative direction, art direction, and sound—so brands get bold, coherent, high-impact results.

Nikoloz Motsonelidze

Film Director, Art Director, Creative Director, +2

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Film Director & Creative Visionary from Tbilisi, with a foundation in graphic design, art direction, and advertising. I build strong visual concepts and campaigns, then evolve them into compelling visual storytelling across live action, CGI, and VFX. I work independently and with agency/production teams to develop concepts from scratch and deliver end-to-end commercial films—handling creative direction, art direction, and sound—so brands get bold, coherent, high-impact results.…Film Director & Creative Visionary from Tbilisi, with a foundation in graphic design, art direction, and advertising. I build strong visual concepts and campaigns, then evolve them into compelling visual storytelling across live action, CGI, and VFX. I work independently and with agency/production teams to develop concepts from scratch and deliver end-to-end commercial films—handling creative direction, art direction, and sound—so brands get bold, coherent, high-impact results.

Available to hire

Film Director & Creative Visionary from Tbilisi, with a foundation in graphic design, art direction, and advertising. I build strong visual concepts and campaigns, then evolve them into compelling visual storytelling across live action, CGI, and VFX.

I work independently and with agency/production teams to develop concepts from scratch and deliver end-to-end commercial films—handling creative direction, art direction, and sound—so brands get bold, coherent, high-impact results.

Skills

Soundtrack

Motion Graphic

Experience Level

Expert

Soundtrack

Intermediate

Motion Graphic

Intermediate

Work Experience

Co-owner | Head of Creative & Film Output at JWT Metro & Metro Production

January 1, 2024 - January 1, 2026

Headed the agency’s creative and film output as co-owner, taking national campaigns end-to-end. Oversaw campaigns for McDonald’s, m², Homer and Visit Batumi (Batumi destination tourism body). Managed projects from pitch through production and post with Metro Production.

Creative Chairman at Mozaika Agency

January 1, 2023 - January 1, 2024

Led creative across the agency’s advertising and film work, including Travel Georgia, m², Alta and LeaderBet. Directed Georgia, Nature’s Playgound for Georgia’s national tourism agency. Directed m²’s Dare — Live Your Own Life and Alta’s One Love for top developer/tech retailer clients.

Independent Film Director & Creative Director

January 1, 2020 - January 1, 2022

Directed and led creative for campaigns for TBC Bank, Borjomi, Setanta, ProCredit, Bank of Georgia and other market-leading companies. Shot on location internationally, taking campaigns end-to-end across multiple countries. Originated concepts, art direction, and score alongside direction for live action, CGI and VFX.

Art Director at Windfor’s Agency

January 1, 2018 - January 1, 2020

Ran campaigns for market leaders across telecoms, QSR and insurance, including Geocell, McDonald’s and Aldagi. Delivered work to McDonald’s global brand standards while also developing locally originated campaigns. Set visual direction from storyboard through shoot, including set and costume/on-set art direction.

Founder | Creative Director at ABK Advertising

January 1, 2008 - January 1, 2017

Founded ABK Advertising and developed it into one of Georgia’s established creative shops, with work recognized at international festivals. Led and developed campaigns for Caparol, Silknet, Bank Republic and Adjarabet over nine years. Conceived, directed, art-directed, and scored Caparol’s CGI-led campaign from start to finish.