I’m Kunal Rathore, a Digital Marketing & SEO Specialist focused on driving organic growth through search and content. With 2+ years of experience, I work across technical SEO, on-page optimization, keyword research, competitor analysis, and link-building to help B2B, SaaS, and service businesses improve rankings and conversions. I enjoy turning data into action—using GA4 and Google Search Console along with tools like Ahrefs, SEMrush, and Screaming Frog to audit websites, monitor performance, and deliver clear SEO reporting. I also stay ahead of evolving search trends like AI Search, AEO/GEO concepts, entity SEO, and Core Web Vitals, collaborating closely with writers, developers, and marketing teams to implement impactful recommendations.

KUNAL RATHORE

I’m Kunal Rathore, a Digital Marketing & SEO Specialist focused on driving organic growth through search and content. With 2+ years of experience, I work across technical SEO, on-page optimization, keyword research, competitor analysis, and link-building to help B2B, SaaS, and service businesses improve rankings and conversions. I enjoy turning data into action—using GA4 and Google Search Console along with tools like Ahrefs, SEMrush, and Screaming Frog to audit websites, monitor performance, and deliver clear SEO reporting. I also stay ahead of evolving search trends like AI Search, AEO/GEO concepts, entity SEO, and Core Web Vitals, collaborating closely with writers, developers, and marketing teams to implement impactful recommendations.

Available to hire

I’m Kunal Rathore, a Digital Marketing & SEO Specialist focused on driving organic growth through search and content. With 2+ years of experience, I work across technical SEO, on-page optimization, keyword research, competitor analysis, and link-building to help B2B, SaaS, and service businesses improve rankings and conversions.

I enjoy turning data into action—using GA4 and Google Search Console along with tools like Ahrefs, SEMrush, and Screaming Frog to audit websites, monitor performance, and deliver clear SEO reporting. I also stay ahead of evolving search trends like AI Search, AEO/GEO concepts, entity SEO, and Core Web Vitals, collaborating closely with writers, developers, and marketing teams to implement impactful recommendations.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Work Experience

SEO Specialist at STB Digital (Remote)
January 1, 2026 - April 1, 2026
Owned end-to-end SEO execution across multiple client websites to drive organic growth. Conducted keyword research and search intent analysis, performed competitor research, and delivered technical SEO audits. Optimized landing pages including metadata, headings, URLs, image alt text, and internal linking; managed content updates through WordPress. Measured results using GA4 and Google Search Console and created actionable SEO performance reports to identify traffic and conversion opportunities. Researched and applied learnings around AI Search, AEO/GEO, and evolving search behavior while coordinating with writers and developers to implement recommendations.
Remote SEO Specialist & Digital Growth Contractor
January 1, 2026 - Present
Provide end-to-end SEO and digital growth services remotely. Conduct technical SEO audits, crawl and indexation checks, and performance baselining using GA4 and Google Search Console. Implement on-page and schema/structured data improvements, manage local SEO and Google Maps optimization via GBP tuning, and execute scalable off-page link-building campaigns. Use AI-assisted workflows for search intent mapping and content optimization, and deliver monthly reporting and insights using Ahrefs/SEMrush and other SEO tooling.
SEO Specialist at STB Digital
January 1, 2025 - June 30, 2025
Owned end-to-end on-page, content, and technical SEO execution across assigned site portfolios to drive targeted organic acquisition and improve search rankings. Conducted technical audits to identify crawl errors, sitemap defects, and Core Web Vitals gaps, coordinating fixes with development leads. Integrated AI-powered workflows into keyword research and competitive monitoring for search intent mapping and content pipeline support. Maintained monthly SEO performance dashboards in GA4 and Google Search Console to provide actionable growth metrics to stakeholders.
Off-Site SEO Executive at Gaba Telepsychiatry
January 1, 2025 - June 30, 2025
Remote role focusing on off-site SEO execution, improving domain authority and keyword rankings through strategic backlink efforts from January to June 2025.
Off-Site SEO Executive at Gaba Telepsychiatry
June 1, 2024 - December 31, 2024
Implemented targeted off-page and content SEO strategies to increase brand domain authority from 8 to 22 within 6 months. Conducted audits to identify technical defects, structured data requirements, and local search opportunities. Managed backlink acquisition and outreach workflows using Pitchbox and BuzzStream to expand brand reach and visibility.
Off-Site SEO Intern at Gaba Telepsychiatry
June 1, 2024 - June 30, 2025
Focused on off-site SEO strategies including link building, backlink audits, and guest post outreach to improve keyword rankings and domain authority during a remote internship.
SEO Intern / Team Leader at Universal Adventures
December 1, 2022 - January 1, 2023
Led a team of SEO interns by delegating keyword research and outreach responsibilities. Coordinated task execution, monitored workflow progress, and ensured timely completion of deliverables. Reviewed team outputs for quality and provided regular updates to upper management.
SEO Intern (Team Leader) at Universal Adventures
December 1, 2022 - January 1, 2023
Led a team of interns executing daily keyword research, GEO-focused content mapping, and site hygiene audits. Coordinated intern deliverables and supported SEO best practices to improve site structure and content targeting.
Off-Site SEO Intern at Gaba Telepsychiatry
December 1, 2022 - January 1, 2023
Supported competitor profiling and backlink audit activities. Performed recurring internal link checks and contributed to ongoing analytics reporting to support SEO strategy and execution.
Marketing Management Trainee at Spinclabs
July 1, 2022 - September 1, 2022
Assisted in coordinating digital marketing campaigns across multiple channels. Conducted audience, market, and competitor research to support campaign planning, and helped with content strategy discussions. Supported reporting on campaign performance and marketing outcomes.
Team Leader (SEO) at Universal Adventures Pvt. Ltd
July 1, 2022 - July 31, 2023
Led the SEO team and coordinated SEO efforts including link building and outreach during a remote internship.
Marketing Management Trainee at Spinclabs Pvt. Ltd
July 1, 2022 - September 30, 2022
Gained experience in digital marketing management and contributed to marketing campaigns and strategies during a remote internship.
Social Media Marketing Intern at Immortalstar Online Zone
February 1, 2022 - March 31, 2022
Assisted with social media marketing activities during a remote internship.

Education

Bachelor's of Business Administration at Guru Gobind Singh Indraprastha University
August 1, 2020 - August 31, 2023
Commerce with Mathematics at Rukmani Birla Modern High School
July 1, 2019 - March 31, 2020
Bachelor's of Business Administration at Guru Gobind Singh Indraprastha University, New Delhi, Delhi
August 1, 2020 - August 1, 2023
Commerce with Mathematics at Rukmani Birla Modern High School, Jaipur, Rajasthan
July 1, 2019 - March 1, 2020
Bachelor's of Business Administration at Guru Gobind Singh Indraprastha University
August 1, 2020 - August 1, 2023
Commerce with Mathematics at Rukmani Birla Modern High School
July 1, 2019 - March 1, 2020
Bachelor of Business Administration (BBA) at Guru Gobind Singh Indraprastha University
January 1, 2020 - January 1, 2023
BBA (Bachelor of Business Administration) at Guru Gobind Singh Indraprastha University
January 1, 2020 - January 1, 2023
Bachelor of Business Administration (BBA) at Guru Gobind Singh Indraprastha University
January 1, 2020 - January 1, 2023
Google Fundamentals of Digital Marketing (AI-Powered Performance Ads) - Google Skillshop at Google Skillshop
January 11, 2030 - September 2, 2026

Qualifications

Google Skillshop – AI-Powered Performance Ads
January 1, 2020 - July 23, 2026
Google – Fundamentals of Digital Marketing
January 1, 2020 - July 23, 2026
Google Skillshop – AI-Powered Performance Ads
January 11, 2030 - July 23, 2026
Google – Fundamentals of Digital Marketing
January 11, 2030 - July 23, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Healthcare, Education