Kushma Poudel
I lead with 5+ years of international experience, guiding content teams in remote, cross-cultural environments.
About
I lead with 5+ years of international experience, guiding content teams in remote, cross-cultural environments. I’ve worked across Australia, the USA, Nepal, and Switzerland—building content that’s practical, purposeful, and aligned with real business goals.
I operate at the intersection of strategy and execution: shaping content strategies and editorial plans, then writing, refining, and managing content across CMS platforms. I’m known for strong communication, strategic thinking, and using AI tools and analytics thoughtfully to improve quality, consistency, and impact.
- 6 years' experience
- Joined August 2026
Skills· 11
Languages
- EnglishAdvanced
Industry experience
- Education
- Professional Services
- Retail
- Media & Entertainment
- Financial Services
- Non-Profit Organization
- Software & Internet
- Real Estate & Construction
- Other
- Telecommunications
Work experience· 5 roles
Designed and developed monthly newsletters for global audiences, creating high-quality content and visually engaging layouts using Canva and Adobe Photoshop. Created newsletter content for UNHCR prioritizing empathy, dignity, and ease of understanding so important messages feel approachable and relevant. Managed newsletter campaigns through Mailchimp, monitoring engagement metrics (open rates, CTRs) to refine content strategy and improve audience reach.
Created SEO-focused content to rank across education, facilitation, technology, professional services, and local SMB sectors. Conducted keyword research and search-intent analysis using Ahrefs, Semrush, Google Search Console, and related SEO tools. Managed end-to-end content strategy, creation, implementation, optimization, and publishing across client websites. Applied on-page and technical SEO including internal linking, site structure, metadata, schema, and content optimization. Worked extensively with WordPress, Squarespace, and Shopify for content implementation and updates. Managed Google Business Profiles and local SEO activities including city plus service targeting and local search optimization. Analyzed search/content performance data to identify opportunities, test results, and prioritize optimizations. Used AI as part of the workflow while maintaining editorial judgment, fact-checking, and quality/accuracy. Worked independently across multiple client accounts taking ownersh
Increased monthly content output by 365% through optimized workflows, productivity strategies, and structured content planning in Notion. Managed content production for SaaS, B2B, B2C, and SMB clients while ensuring consistent SEO alignment. Mentored team members to strengthen copywriting skills and improve delivery excellence. Led hiring, onboarding, training, and performance evaluations for 25+ team members across five countries. Developed succession plans and recognized high-performing contributors to build a results-driven culture. Ensured accurate and timely content publishing across WordPress, HubSpot, and Shopify. Collaborated closely with SEO and web development teams to align content strategy with technical requirements. Provided regular project updates, client reports, and performance analytics to stakeholders.
Education
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