KF

Kyla Faith Delacruz

Available to hire

I’m Kyla Faith Delacruz, a creative and detail-oriented digital marketing and content creation professional based in Butuan City.

About

I’m Kyla Faith Delacruz, a creative and detail-oriented digital marketing and content creation professional based in Butuan City. I specialize in building personal branding through social media management and producing engaging short-form content that fits different brand tones and target audiences.

I’ve worked on projects where my short-form videos for TikTok and Instagram reached about 1K–1.8M views, and I also support content development and creative coordination for organization social media pages. I enjoy researching trends, refining hooks/captions, editing Reels, and collaborating with other editors to turn ideas into content that performs and connects with audiences.

  • 4 years' experience
  • Joined November 2026

Industry experience

  • Media & Entertainment
  • Non-Profit Organization
  • Professional Services

Work experience· 5 roles

TikTok Affiliate Content PromoterJan 2024 – Present · 2 yrs 11 mos

Promote products using TikTok affiliate content through product-focused videos. Research products, key features, and trending video formats to create engaging promotional content, then monitor video performance and audience engagement to improve future promotions.

Freelance Content CreatorJan 2024 – Present · 2 yrs 11 mos

Create short-form videos for TikTok and Instagram with formats adapted from current trends to match brand tone, products, and target audiences. Track performance and audience engagement to improve future content, including writing engaging captions and refining content ideas based on what resonates. Produced individual videos reaching approximately 1K–1.8M views.

Social Media Management & Creative Coordination · YTH CollectiveJan 2024 – Jan 2026 · 2 yrs 1 mo

Supported management and content development for the organization’s social media page. Edited Reels and short-form videos, created engaging captions, and researched relevant hashtags to improve discoverability. Produced basic graphics aligned with the page’s content and coordinated with fellow editors to support efficient content production and collaboration.

Freelance Content Creator (Project-Based)Jan 2024 – Present · 2 yrs 11 mos
Social Media Management Certificate · Kurso.phAug 2022 – Present · 4 yrs 4 mos

Education

Bachelor of Arts in Sociology · Caraga State University2025 – 2029

Certifications and awards

Social Media Management Certificate (Kurso.ph)2022 – 2026

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