Lacey Yahnke
I'm a creative content producer with 5+ years of experience in video production, from concept development through final delivery.
About
I’m a creative content producer with 5+ years of experience in video production, from concept development through final delivery. I’m skilled in camera operation, lighting, audio, and on-set production support, with expertise in Adobe Creative Suite (Premiere Pro, Photoshop, After Effects). I’m growing in my cinematography skills as I take on new projects.
I’m an experienced in editing workflows, media asset management, and adapting content for multiple digital formats. I thrive in collaborative, fast-paced, team-oriented environments, bringing strong organizational skills and a passion for storytelling. At the core of my work is process - and I genuinely love it. From the first conversation to the final cut, I care deeply about building trust with everyone on set, discovering the heart of a story and creating an environment where honest, meaningful stories can emerge. I contribute where I’m needed, stay open to others’ perspectives and always work with collaboration in mind. For me, how we tell a story is just as important as the story itself.
- 6 years' experience
- Joined February 2026
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Non-Profit Organization
- Professional Services
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Work experience· 6 roles
Manages content programming and publishing across YouTube, Instagram, LinkedIn, TikTok and Facebook to support organizational campaigns and brand storytelling. Edits 4-5 video features per month and 7-12 short-form video pieces per week, incorporating metadata, captions, and thumbnails to increase discoverability, engagement, and audience reach. Tracks and reports on content performance using social analytics, providing actionable insights to improve video strategy, social content strategy and audience engagement. Manages timelines, deliverables, and stakeholder approvals for video features and short-form storytelling projects.
Managed official social media platforms for the San Diego Clippers and San Diego Sockers, overseeing daily content strategy, game coverage, and storytelling across Instagram, TikTok, X/Twitter, YouTube, and Facebook. Produced and published all video content, including highlight packages, player features, in-game storytelling, and community/event coverage, ensuring alignment with team brand voice and league standards. Edited game highlights and short-form content optimized for platform algorithms, driving increased engagement and reach. Directed crews and coordinated logistics for feature shoots, media scrums, each team’s Media Day and in-venue production, ensuring seamless integration across LED boards, broadcast feeds, and social channels. Developed and maintained an organized content library, streamlining filing systems and cross-team access to assets.
Managed official social media platforms for the San Diego Clippers and San Diego Sockers, overseeing daily content strategy, game coverage, and storytelling across Instagram, TikTok, X/Twitter, YouTube, and Facebook. Produced and published all video content, including highlight packages, player features, in-game storytelling, and community/event coverage. Edited game highlights and short-form content optimized for platform algorithms. Directed on-site crews and coordinated logistics for feature shoots, media scrums, each team’s Media Day and in-venue production. Developed and maintained an organized content library, streamlining filing systems and cross-team access to assets.
Education
Certifications and awards· 6
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