Alakbar Zohrabov

Supported the marketing team in market research, competitor analysis, and customer segmentation to inform business development and campaign strategies. Collected and summarized market and customer data, producing clear reports and actionable insights. Assisted in planning and coordinating content for communications, social media, and promotional materials. Monitored marketing KPIs and campaign performance using Excel and internal dashboards. Assisted with basic optimization of Google Ads and Meta Ads campaigns. Collaborated with sales, HR, and management to align marketing activities with business objectives. Helped develop audience-focused marketing copy based on research; designed and analyzed surveys to support market research; contributed to understanding user behaviour through data interpretation and feedback.

Client interaction and professional networking; client communication and presentation skills; developing financial models for decision-making; market research and benchmarking; analyzing financial data to identify trends and insights.