I create user-centered digital experiences that blend aesthetics with functionality. My background allows me to design emotionally engaging interfaces while ensuring usability across all platforms. I thrive on transforming user insights into seamless digital journeys and am committed to continuous improvement through research and prototyping.…

Laila Radwan

I create user-centered digital experiences that blend aesthetics with functionality. My background allows me to design emotionally engaging interfaces while ensuring usability across all platforms. I thrive on transforming user insights into seamless digital journeys and am committed to continuous improvement through research and prototyping.…

Available to hire

I create user-centered digital experiences that blend aesthetics with functionality. My background allows me to design emotionally engaging interfaces while ensuring usability across all platforms.

I thrive on transforming user insights into seamless digital journeys and am committed to continuous improvement through research and prototyping.

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Language

Arabic
Fluent
English
Fluent
French
Fluent
German
Advanced

Work Experience

UX/UI Designer at EHOPN - Munich
April 30, 2025 - July 30, 2025
Designing intuitive user interfaces that ensure a smooth and enjoyable experience across all devices. Creating wireframes and prototypes to visualize and test user flows before development. Collaborating with the team to improve usability and align design with user and business goals.
UX/UI Designer at Trendies - Berlin
April 1, 2025 - Present
Designed intuitive user interfaces and experiences for a luxury second-hand platform launching in Morocco and Germany. Developed user flows and wireframes for features like loyalty programs, gift cards, seller dashboards, and pricing systems. Created end-to-end UI designs for web and mobile: homepage, product pages, checkout, user dashboards, and admin panel. Collaborated cross-functionally with developers and product managers to ensure scalable, user-centered solutions.
Art Director at Esque - Cairo, Egypt
February 28, 2024 - July 23, 2025
Led the design of visual identities and user-centered brand experiences. Researched and streamlined product presentation for both physical and digital platforms. Defined user journeys for online product discovery and purchasing.
UX/UI Designer Project Based at Several Companies
January 1, 2023 - Present
ver the past 5+ years as a freelance designer, I have helped brands of all sizes find their visual voice crafting distinctive logos, cohesive brand identities, and compelling digital experiences. My work spans end-to-end brand development, responsive website design, and tailored social media visuals that engage and convert. I thrive at translating ideas into bold, meaningful design that not only looks great but tells a story and leaves a lasting impression.
FF&E Team Lead at Laithy Architects - Cairo, Egypt
September 1, 2019 - March 1, 2023
Designed interactive client presentations using user research insights. Enhanced user experiences for interior design concepts through mood boards and prototyping. Streamlined team workflows, ensuring project timelines aligned with client needs.

Education

Bachelor in Interior Architecture at Institute CREA D, Lyon, France
September 1, 2013 - January 1, 2019
UI/UX Design Course at Google Coursera
February 1, 2024 - September 17, 2025

Qualifications

Industry Experience

Media & Entertainment, Other
    SIP & YAP / Branding Identity
    Designed the full brand identity for Sip & Yap, a coffee shop concept built around connection and good conversations. The work included logo design, typography selection and a vibrant color palette spanning purple, green, and teal. The identity was applied across touchpoints including cups, packaging, signage, posters, and storefront visuals — creating a fun, cohesive, and instantly recognizable brand.…
    Esque
    Designed and built the official website for ~Esque, a sophisticated furniture brand blending contemporary design with timeless elegance. The site showcases their 2024 collection across categories including seating, dining, armchairs, and bedroom furniture, with a clean, editorial aesthetic that reflects the brand's identity. Features include a product catalog, individual product pages with customization details, and a services section covering interior design consultation, furniture, and styling.…
    Gaming Rewards App | UI/UX Case Study
    MyLOOT is a mobile app where players earn real money by playing partner games like Brawl Stars, Clash Royale, and PUBG. This 2025 UI/UX case study tackled a core problem: users didn't understand the reward system, couldn't track their progress, and didn't know how to maximize earnings. The design solution spans five screens dashboard, profile, league history, payments, and an info page each built to deliver clarity, visibility, and guidance through progress bars, color-coded statuses, and personalized suggestions.…