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I'm Nathalia Brasileiro, a rare blend of strategist and creative, equally fluent in data and storytelling. With 10+ years driving measurable growth across healthcare, D2C, and small business brands, I turn complex numbers into clear, actionable narratives and campaigns that feel human and fun. Most recently, I founded Viksen Creative, led marketing initiatives as Senior Media Manager at Newport Health Care, and previously steered marketing at Acadia Healthcare in Nashville. I excel at translating campaign data into stakeholder-ready insights, building multi-channel strategies, and guiding teams through complex challenges with optimism and a hands-on approach.…I'm Nathalia Brasileiro, a rare blend of strategist and creative, equally fluent in data and storytelling. With 10+ years driving measurable growth across healthcare, D2C, and small business brands, I turn complex numbers into clear, actionable narratives and campaigns that feel human and fun. Most recently, I founded Viksen Creative, led marketing initiatives as Senior Media Manager at Newport Health Care, and previously steered marketing at Acadia Healthcare in Nashville. I excel at translating campaign data into stakeholder-ready insights, building multi-channel strategies, and guiding teams through complex challenges with optimism and a hands-on approach.

Nathalia Brasileiro

Brand Strategist, Marketing Strategist, Growth Marketer, +3

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I'm Nathalia Brasileiro, a rare blend of strategist and creative, equally fluent in data and storytelling. With 10+ years driving measurable growth across healthcare, D2C, and small business brands, I turn complex numbers into clear, actionable narratives and campaigns that feel human and fun. Most recently, I founded Viksen Creative, led marketing initiatives as Senior Media Manager at Newport Health Care, and previously steered marketing at Acadia Healthcare in Nashville. I excel at translating campaign data into stakeholder-ready insights, building multi-channel strategies, and guiding teams through complex challenges with optimism and a hands-on approach.…I'm Nathalia Brasileiro, a rare blend of strategist and creative, equally fluent in data and storytelling. With 10+ years driving measurable growth across healthcare, D2C, and small business brands, I turn complex numbers into clear, actionable narratives and campaigns that feel human and fun. Most recently, I founded Viksen Creative, led marketing initiatives as Senior Media Manager at Newport Health Care, and previously steered marketing at Acadia Healthcare in Nashville. I excel at translating campaign data into stakeholder-ready insights, building multi-channel strategies, and guiding teams through complex challenges with optimism and a hands-on approach.

Available to hire

I’m Nathalia Brasileiro, a rare blend of strategist and creative, equally fluent in data and storytelling. With 10+ years driving measurable growth across healthcare, D2C, and small business brands, I turn complex numbers into clear, actionable narratives and campaigns that feel human and fun.

Most recently, I founded Viksen Creative, led marketing initiatives as Senior Media Manager at Newport Health Care, and previously steered marketing at Acadia Healthcare in Nashville. I excel at translating campaign data into stakeholder-ready insights, building multi-channel strategies, and guiding teams through complex challenges with optimism and a hands-on approach.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Founder & Digital Strategist at Viksen Creative

July 1, 2023 - Present

Founded Viksen Creative, delivering brand and digital strategy for service-based and women-owned businesses. Ranked #4 on Google for unbranded terms within 1 week of launch; achieved 75% increase in organic lead conversions within 4 weeks of SEO strategy; built reporting across paid social, display, GA to drive business recommendations; grew paid social conversations 73% in 4 months and organic social traffic 150% YoY through new organic strategy.

Senior Media Manager at Newport Health Care

March 1, 2021 - April 1, 2026

Managed $500K+ budget across all media placements for 4 brands; grew paid media traffic 10-15% YoY despite 30%+ budget cuts; maintained 2% MoM organic follower growth over 12+ months; trained and managed a teammate; translated campaign data into stakeholder-facing narratives; built reporting across paid social, display, and GA to drive business recommendations.

Marketing Coordinator at Acadia Healthcare

May 1, 2018 - March 31, 2021

Led multi-channel marketing campaigns for healthcare brands; developed growth strategies across D2C and small business segments; managed budgets; collaborated with cross-functional teams to launch campaigns.