Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Lara, a 26-year-old artist and graphic designer based in Pretoria, South Africa. My main focus is on illustration, fine art, Brand Identity Design, Graphic Design and digital art. I see graphic design as a storytelling tool and a way to explore the psychology of the human mind, both my own and others. I draw inspiration from music and study how sound, emotion, and behaviour influence identity and perception. My work is driven by emotion and pattern, thoughtful typography, and symbolic visuals that translate complex ideas into clear, human-centred design. I use symbolism and metaphors for individuals, companies, or brands, and I’m especially drawn to projects that merge digital culture and contemporary theory with real-world applications like branding and wedding design. I enjoy exploring identity, memory and attitude through design, creating work that is conceptually grounded and visually refined.…Hi, I’m Lara, a 26-year-old artist and graphic designer based in Pretoria, South Africa. My main focus is on illustration, fine art, Brand Identity Design, Graphic Design and digital art. I see graphic design as a storytelling tool and a way to explore the psychology of the human mind, both my own and others. I draw inspiration from music and study how sound, emotion, and behaviour influence identity and perception. My work is driven by emotion and pattern, thoughtful typography, and symbolic visuals that translate complex ideas into clear, human-centred design. I use symbolism and metaphors for individuals, companies, or brands, and I’m especially drawn to projects that merge digital culture and contemporary theory with real-world applications like branding and wedding design. I enjoy exploring identity, memory and attitude through design, creating work that is conceptually grounded and visually refined.

Lara van Pletzen





Hi, I’m Lara, a 26-year-old artist and graphic designer based in Pretoria, South Africa. My main focus is on illustration, fine art, Brand Identity Design, Graphic Design and digital art. I see graphic design as a storytelling tool and a way to explore the psychology of the human mind, both my own and others. I draw inspiration from music and study how sound, emotion, and behaviour influence identity and perception. My work is driven by emotion and pattern, thoughtful typography, and symbolic visuals that translate complex ideas into clear, human-centred design. I use symbolism and metaphors for individuals, companies, or brands, and I’m especially drawn to projects that merge digital culture and contemporary theory with real-world applications like branding and wedding design. I enjoy exploring identity, memory and attitude through design, creating work that is conceptually grounded and visually refined.…Hi, I’m Lara, a 26-year-old artist and graphic designer based in Pretoria, South Africa. My main focus is on illustration, fine art, Brand Identity Design, Graphic Design and digital art. I see graphic design as a storytelling tool and a way to explore the psychology of the human mind, both my own and others. I draw inspiration from music and study how sound, emotion, and behaviour influence identity and perception. My work is driven by emotion and pattern, thoughtful typography, and symbolic visuals that translate complex ideas into clear, human-centred design. I use symbolism and metaphors for individuals, companies, or brands, and I’m especially drawn to projects that merge digital culture and contemporary theory with real-world applications like branding and wedding design. I enjoy exploring identity, memory and attitude through design, creating work that is conceptually grounded and visually refined.

Available to hire

Hi, I’m Lara, a 26-year-old artist and graphic designer based in Pretoria, South Africa. My main focus is on illustration, fine art, Brand Identity Design, Graphic Design and digital art. I see graphic design as a storytelling tool and a way to explore the psychology of the human mind, both my own and others.

I draw inspiration from music and study how sound, emotion, and behaviour influence identity and perception. My work is driven by emotion and pattern, thoughtful typography, and symbolic visuals that translate complex ideas into clear, human-centred design. I use symbolism and metaphors for individuals, companies, or brands, and I’m especially drawn to projects that merge digital culture and contemporary theory with real-world applications like branding and wedding design. I enjoy exploring identity, memory and attitude through design, creating work that is conceptually grounded and visually refined.