Laura Ostrowski
Hi, I’m Laura Ostrowski, a Senior Graphic Designer and Design Lead based in São Paulo. I specialize in brand design, marketing campaigns, and visual storytelling for global e-commerce, beauty, and lifestyle brands.
About
Hi, I’m Laura Ostrowski, a Senior Graphic Designer and Design Lead based in São Paulo. I specialize in brand design, marketing campaigns, and visual storytelling for global e-commerce, beauty, and lifestyle brands. I currently lead a multidisciplinary design team across Latin America at Shopee, shaping visual communication for multiple markets.
I’m passionate about creative direction, art direction, digital design, and building strong visual identities. I enjoy mentoring teams, ensuring brand consistency, and turning complex ideas into clear, engaging visuals across web, social, and product campaigns.
- 6 years' experience
- Joined May 2026
Industry experience
- Consumer Goods
- Retail
- Media & Entertainment
- Software & Internet
- Professional Services
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Work experience· 6 roles
Lead a team of designers responsible for visual communication for Shopee and Lovito across Mexico, Argentina, and Brazil. Direct creative strategy and execution for marketing campaigns across multiple Latin American markets. Manage team workflow, mentor designers, and ensure brand consistency across all visual outputs.
Designed key visuals, campaigns, and social media content for Shopee's platforms across Mexico, Colombia, and Chile. Delivered a full suite of digital assets tailored to regional market needs. Collaborated with cross-functional marketing teams to execute brand campaigns.
Created digital advertising, marketing campaigns, social media content, and email marketing for L'Occitane en Provence and L'Occitane au Brésil. Maintained brand consistency across multi-market communications. Developed visual assets aligned with global brand guidelines.
Education
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