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Hi, I'm Laura Busch, a passionate and detail-oriented copywriter based in Laval, Quebec. With a background in Communication Studies from Concordia University, I have developed strong skills in video editing, writing, and marketing communications. I enjoy crafting engaging and consumer-friendly content that effectively supports brand storytelling and helps businesses grow their online presence. I have experience working with various brands, creating product descriptions, social media content, email marketing campaigns, and SEO-optimized web content. I love collaborating with teams and continually learning to bring fresh ideas that resonate with audiences. Let's connect and explore how my skills can contribute to your success!…Hi, I'm Laura Busch, a passionate and detail-oriented copywriter based in Laval, Quebec. With a background in Communication Studies from Concordia University, I have developed strong skills in video editing, writing, and marketing communications. I enjoy crafting engaging and consumer-friendly content that effectively supports brand storytelling and helps businesses grow their online presence. I have experience working with various brands, creating product descriptions, social media content, email marketing campaigns, and SEO-optimized web content. I love collaborating with teams and continually learning to bring fresh ideas that resonate with audiences. Let's connect and explore how my skills can contribute to your success!

Laura Busch

Copywriter, Writer, Content Producer, +2

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Hi, I'm Laura Busch, a passionate and detail-oriented copywriter based in Laval, Quebec. With a background in Communication Studies from Concordia University, I have developed strong skills in video editing, writing, and marketing communications. I enjoy crafting engaging and consumer-friendly content that effectively supports brand storytelling and helps businesses grow their online presence. I have experience working with various brands, creating product descriptions, social media content, email marketing campaigns, and SEO-optimized web content. I love collaborating with teams and continually learning to bring fresh ideas that resonate with audiences. Let's connect and explore how my skills can contribute to your success!…Hi, I'm Laura Busch, a passionate and detail-oriented copywriter based in Laval, Quebec. With a background in Communication Studies from Concordia University, I have developed strong skills in video editing, writing, and marketing communications. I enjoy crafting engaging and consumer-friendly content that effectively supports brand storytelling and helps businesses grow their online presence. I have experience working with various brands, creating product descriptions, social media content, email marketing campaigns, and SEO-optimized web content. I love collaborating with teams and continually learning to bring fresh ideas that resonate with audiences. Let's connect and explore how my skills can contribute to your success!

Available to hire

Hi, I’m Laura Busch, a passionate and detail-oriented copywriter based in Laval, Quebec. With a background in Communication Studies from Concordia University, I have developed strong skills in video editing, writing, and marketing communications. I enjoy crafting engaging and consumer-friendly content that effectively supports brand storytelling and helps businesses grow their online presence.

I have experience working with various brands, creating product descriptions, social media content, email marketing campaigns, and SEO-optimized web content. I love collaborating with teams and continually learning to bring fresh ideas that resonate with audiences. Let’s connect and explore how my skills can contribute to your success!

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Advanced

Work Experience

Lead Copywriter at Tootsi Impex Inc.

May 31, 2025 - July 17, 2025

Wrote engaging, informative descriptions for a wide range of bulk foods tailored to both B2B and B2C audiences across three brands. Developed memorable slogans and advertising copy aligned with brand tone, enhancing brand recognition. Created platform-specific social media posts that increased engagement and promoted healthy lifestyles. Applied SEO best practices to boost web content visibility and contributed to improved search rankings. Authored clear, consumer-friendly copy for product catalogues and packaging, balancing brand messaging with compliance. Planned and wrote email marketing campaigns to introduce new products, highlight promotions, and nurture customer loyalty.

Copywriter at Laura Canada

January 31, 2024 - July 17, 2025

Collaborated with marketing teams to create product descriptions that aligned with brand guidelines, improving conversions and customer interest. Managed and updated product information in the Akeneo system ensuring accuracy and consistency. Developed and executed email marketing campaigns increasing customer engagement and sales. Conducted market research to adjust copy strategies based on audience preferences. Created compelling copy for social media platforms driving stronger engagement and brand presence. Optimized website content with SEO best practices. Edited and proofread marketing materials to ensure clarity and consistency. Collaborated with graphic designers to integrate visual and textual elements cohesively.

Support Centre Specialist at Laura Canada

October 31, 2021 - July 17, 2025

Provided remote support to associates via phone and email, assisting with iPad and register tasks. Used CRM to manage customer profiles and points. Troubleshot technical issues such as frozen screens and hardware connectivity. Created tickets and forwarded issues to appropriate IT departments after thorough problem analysis.