Laura Dahlhaus

Available to hire

Hello! I’m Laura Dahlhaus, a Hamburg-based strategist and project management professional focusing on digital marketing, customer experience, and growth programs.

About

Hello! I’m Laura Dahlhaus, a Hamburg-based strategist and project management professional focusing on digital marketing, customer experience, and growth programs. I lead Stride Consulting as Principal Consultant and I also teach as a guest lecturer at NORDAKADEMIE Hochschule der Wirtschaft, where I help translate strategy into actionable initiatives and CRM-driven transformations.

With a background in management and extensive experience across consulting firms and industry, I partner with organizations in manufacturing, professional services, and software to design and implement sustainable marketing and growth initiatives. I’m passionate about building high-performing teams and navigating the challenges of the content-driven marketing landscape.

  • 9 years' experience
  • Joined January 2026

Languages

  • GermanFluent
  • EnglishFluent
  • LatinBeginner
  • Spanish; CastilianBeginner

Industry experience

  • Manufacturing
  • Professional Services
  • Software & Internet
  • Education
  • Retail

Work experience· 9 roles

Gastdozentin · NORDAKADEMIE Hochschule der WirtschaftOct 2025 – Present · 1 yr 2 mos

Guest lecturer delivering business strategy and marketing content; developing curricula and delivering seminars.

Inhaberin & Principal Consultant · Stride ConsultingOct 2025 – Present · 1 yr 2 mos

Founder and principal consultant focusing on strategy, marketing, and CRM-driven projects with experience across B2B/B2C, leading customer experience initiatives and digital transformations.

Principal Consultant | Customer Experience · Interactive Marketing Group GmbHMay 2024 – Sep 2025 · 1 yr 5 mos

Leading customer experience projects, consulting on marketing strategy, digital customer journeys, and experience design.

Senior Consultant | Customer Experience · Interactive Marketing Group GmbHAug 2022 – Apr 2024 · 1 yr 9 mos
Senior Consultant | Chief of Staff · Capgemini InventJul 2021 – Aug 2022 · 1 yr 2 mos
Consultant | Brand & Experience · Capgemini InventNov 2019 – Jul 2021 · 1 yr 9 mos
Working Student · Capgemini InventJul 2019 – Oct 2019 · 4 mos
Student ConsultantJan 2019 – Jun 2019 · 6 mos

Education

Master of Arts (MA), Management · Westfälische Hochschule Gelsenkirchen2017 – 2019
Bachelor of Arts (BA), Business Administration · Westfälische Hochschule Gelsenkirchen2013 – 2017
Summer School Program · Beijing University of Technology2018
Apprenticeship as Industrial Clerk · Evonik, Marl2013 – 2016

Certifications and awards

Professional Scrum Master (PSM) I2030 – 2026
Scholarship Bestenehrung der IHK Nord Westfalen2030 – 2026

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