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I'm Laura Martínez, a Marketing Manager with over 10 years of experience building and executing successful campaigns across multiple industries. I specialize in launching products, growing brand awareness, and driving sales through data-driven, multi-channel strategies. I enjoy leading cross-functional teams and turning insights into engaging experiences that connect brands with customers. I love creating events, content, and campaigns that resonate with audiences and deliver measurable results. From initial client liaison to on-site coordination and post-event follow-up, I aim to deliver memorable experiences while optimizing processes and budget efficiency.…I'm Laura Martínez, a Marketing Manager with over 10 years of experience building and executing successful campaigns across multiple industries. I specialize in launching products, growing brand awareness, and driving sales through data-driven, multi-channel strategies. I enjoy leading cross-functional teams and turning insights into engaging experiences that connect brands with customers. I love creating events, content, and campaigns that resonate with audiences and deliver measurable results. From initial client liaison to on-site coordination and post-event follow-up, I aim to deliver memorable experiences while optimizing processes and budget efficiency.

Laura Martínez

Digital Marketer, Marketing Strategist, Growth Marketer, +1

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I'm Laura Martínez, a Marketing Manager with over 10 years of experience building and executing successful campaigns across multiple industries. I specialize in launching products, growing brand awareness, and driving sales through data-driven, multi-channel strategies. I enjoy leading cross-functional teams and turning insights into engaging experiences that connect brands with customers. I love creating events, content, and campaigns that resonate with audiences and deliver measurable results. From initial client liaison to on-site coordination and post-event follow-up, I aim to deliver memorable experiences while optimizing processes and budget efficiency.…I'm Laura Martínez, a Marketing Manager with over 10 years of experience building and executing successful campaigns across multiple industries. I specialize in launching products, growing brand awareness, and driving sales through data-driven, multi-channel strategies. I enjoy leading cross-functional teams and turning insights into engaging experiences that connect brands with customers. I love creating events, content, and campaigns that resonate with audiences and deliver measurable results. From initial client liaison to on-site coordination and post-event follow-up, I aim to deliver memorable experiences while optimizing processes and budget efficiency.

Available to hire

I’m Laura Martínez, a Marketing Manager with over 10 years of experience building and executing successful campaigns across multiple industries. I specialize in launching products, growing brand awareness, and driving sales through data-driven, multi-channel strategies. I enjoy leading cross-functional teams and turning insights into engaging experiences that connect brands with customers.

I love creating events, content, and campaigns that resonate with audiences and deliver measurable results. From initial client liaison to on-site coordination and post-event follow-up, I aim to deliver memorable experiences while optimizing processes and budget efficiency.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

French

Intermediate

Work Experience

Marketing Manager at Zalando

January 1, 2014 - Present

Expert in communication and corporate events with 8+ years of experience in the industry. Planned and produced events from A to Z, including product launches, road-shows, trade shows, and conferences; coordinated on-site logistics, client liaison, invoicing, and supplier payments; managed budgets and cross-functional teams. Led multi-channel marketing initiatives, developed social media campaigns, and drove client intake and revenue growth.

Events Management & Protocol at City Council

January 1, 2014 - October 3, 2025

Led the planning and execution of corporate events and protocol activities for the City Council; organized event agendas, VIP visits, staff coordination, and post-event reporting; built relationships with clients and suppliers and ensured events ran smoothly across medium to large audiences.

Reception Manager at Oceana Hotels Group

January 1, 2004 - October 3, 2025

Managed professional guest greetings and reception operations to high standards; oversaw reservations, room bookings, and front-desk workflows; coordinated with other departments to ensure excellent guest experiences and efficient rota planning.