Crafted captions and in-art copy headlines for company social media posts; pitched scripts and storylines to clients and won; ideated social media executions for brand projects; analyzed briefs and curated copy for project and pitch decks.

Copywriter at Widescope Ortigas

September 1, 2024 - July 1, 2025

Curated digital and social media content ideas for clients before drafting the in-art copies and captions; ideated and strategized digital media content for brands.

Copywriter Trainee at BBDO Guerrero

April 1, 2024 - July 1, 2024

Conducted online and on-ground research as well as FGDs upon generating creative strategies; curated captions and in-art copy for social and e-commerce posts for various clients; pitched scripts for OLVs, some client-approved and in post-production; collaborated with the creative team on ideation and presenting during internal meetings.

Creative Associate at CTV Corporate Television Inc

July 1, 2022 - July 1, 2024

Curated pitch deck content and presented to clients on behalf of the Creative Development team; analyzed briefs; worked closely with the Creative Director on ideation for themes and treatments; composed copy for project collaterals (invites, promo materials, posters); wrote scripts for multiple projects including product videos, corporate AVPs, and event programs.

Business Intern at Adobo Magazine

June 1, 2021 - August 1, 2021

Generated media impact reports on PR articles for sponsors and partners; curated the project timeline; assisted in participant lead generation for Adobo SheCreative Virtual Breakfast: What Women Do; transcribed recorded interviews with prominent KOLs in Philippine advertising.