I am a results-driven marketing and customer experience professional with a solid foundation in sales, customer engagement, and brand marketing. I excel at driving customer satisfaction, achieving commercial targets, and supporting business performance through insight-led strategies. I am a confident, proactive, and collaborative communicator with a goal-oriented mindset.
I recently completed an MSc in Marketing Management at De Montfort University, developing advanced expertise in consumer behavior, digital marketing, and market research. I advocate for brand-led customer experiences, translating brand values into consistent engagement. By leveraging customer insights and product knowledge, I tailor recommendations to boost conversions and foster long-term brand affinity. I collaborate closely with sales, visuals, and management teams to align in-store execution with broader marketing objectives, conduct market and competitor analysis, manage social media analytics, audit internal data for compliance and efficiency, and deliver brand-led experiences that drive engagement and repeat purchases.
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