Key Account Executive at FWU AG - Insurance and FinTech

Managed retail accounts and developed relationships with C-level managers, floor managers, and Sales Directors across 126 stores, achieving 57% growth in sales and 24% growth in ATR. Developed and executed sales training programs, newsletters, guidelines, video tutorials, onboarding strategies for over 10,000 sales personnel, enhancing team performance and customer satisfaction, reaching an NPS of 85. Conducted sales analysis to build reports. Conducted market research and benchmarking to identify new product opportunities, developed localized marketing activations, and coordinated omnichannel and e-commerce experiences, aligning retail strategies with consumer trends and seasonality.

Digital Marketing Specialist at Asunto México - Insurance and Retail

Led digital and physical marketing campaigns across social media, email marketing, and partnerships, generating 1,000+ leads. Planned and executed marketing initiatives supporting membership growth to over 100 active members by 2019. Managed social media channels (Instagram, Facebook, YouTube) and digital communities for 2 products, improving engagement and conversion. Optimized marketing workflows; tracked KPIs and campaign performance to drive engagement and conversion.

B2B Sales Representative at AIESEC Czech Republic (NGO)

Relationship building, sales operations and analysis; negotiation and presentations. Project management, market research, data analysis and performance tracking; cross-functional collaboration. Volunteering experience in B2B sales operations.

Event Manager (Volunteer) at International Business Council

Event management supporting the International Business Council’s initiatives; coordinated activities and stakeholders.