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Senior Web Designer with 7 years of experience building high-performing, conversion-focused websites across small business and enterprise-scale projects. Strong background in design systems, UX/UI, and cross-team collaboration, with early involvement in SEO and Core Web Vitals optimization from project kickoff.…

Leonardo Figueroa

Web Designer, UX Designer, UI Designer, +1

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Senior Web Designer with 7 years of experience building high-performing, conversion-focused websites across small business and enterprise-scale projects. Strong background in design systems, UX/UI, and cross-team collaboration, with early involvement in SEO and Core Web Vitals optimization from project kickoff.…

Available to hire

Senior Web Designer with 7 years of experience building high-performing, conversion-focused websites across small business and enterprise-scale projects. Strong background in design systems, UX/UI, and cross-team collaboration, with early involvement in SEO and Core Web Vitals optimization from project kickoff.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Freelance Designer

January 1, 2020 - Present

Designed and developed responsive WordPress websites end-to-end, from UI design through implementation, iterating based on direct client feedback.

Web Designer at LF I Consulting company

January 1, 2020 - January 1, 2022

Designed and built responsive websites and interfaces using HTML, CSS, JavaScript, and Bootstrap from Figma wireframes and client brand guidelines, collaborating directly with development teams. Maintained and extended an enterprise design system and component library in Figma for a large corporate client, adding components and documentation to ensure consistency across an enterprise-scale site. Managed website content and publishing for client accounts via Sitefinity CMS, coordinating requirements and revisions with clients through video calls. Developed HTML marketing email templates, testing for cross-client compatibility.

Web Designer at AG tec & Depot Industrial

January 1, 2017 - January 1, 2020

Designed and built websites for multiple small business clients using HTML, CSS, JavaScript, and WordPress, optimizing content and code for SEO. Built and maintained the Depot Industrial WooCommerce eCommerce site, managing product catalog and inventory, and supporting the brand identity and marketing materials. Developed high-fidelity prototypes for prospective clients, presenting directly and translating approved concepts into fully functional websites.