Leonor Aguero

Available to hire

I’m a multidisciplinary designer with a strong foundation in visual storytelling and strategic thinking.

About

I’m a multidisciplinary designer with a strong foundation in visual storytelling and strategic thinking. With experience across branding, print, digital media, and campaign development, I bring a holistic approach that merges design execution with marketing insight. I’ve worked on everything from social media strategies and content creation to publication design, motion graphics, and environmental branding. I thrive in collaborative environments where design plays a key role in shaping clear, engaging, and impactful communications—whether that’s for community- focused nonprofits, institutional clients, or fast-paced commercial projects.

My goal is always to craft thoughtful, purpose-driven visuals that not only look good, but perform well and resonate with real audiences.

  • 5 years' experience
  • Joined April 2026

Industry experience

  • Non-Profit Organization
  • Media & Entertainment
  • Education
  • Professional Services
  • Software & Internet
  • Real Estate & Construction

Work experience· 6 roles

Designer · BLKWTRJun 2023 – Aug 2023 · 3 mos

Supported digital marketing efforts by designing content for social media campaigns, email newsletters, and event promotions. Collaborated on projects for real estate and hospitality clients, ensuring brand consistency across digital touchpoints. Contributed to audience engagement by aligning visuals with campaign goals and target demographics.

Graduate Assistant, Design (GAR) · University of CalgaryJan 2023 – Apr 2024 · 1 yr 4 mos

Designed the second publication for the #creativeHE project, focusing on reflections on GenAI literacy, faculty resources, and student outputs; collaborated with contributors to create an accessible e-publication.

Graduate Assistant Research (GAR), Design · University of CalgaryJan 2023 – Apr 2024 · 1 yr 4 mos

Designed the second publication for the #creativeHE project, focusing on reflections on GenAI literacy, faculty resources, and student outputs. Collaborated with contributors to create an innovative and accessible e-publication, ensuring the final product met the project goals.

Digital Media Designer · Paper CraneSep 2022 – Dec 2022 · 4 mos
Marketing & Social Media Coordinator · SAIT Students’ Association (SAITSA)Jan 2022 – Dec 2023 · 2 yrs
Designer · Nonfiction CollaborationJan 2019 – Dec 2023 · 5 yrs

Education

Bachelor's in Visual Communications – Graphic Design & Marketing · Alberta University of the Arts2030 – 2026
BACHELORS IN VISUAL COMMUNICATIONS – GRAPHIC DESIGN & MARKETING · Alberta University of the Arts2030 – 2026
BACHELORS IN VISUAL COMMUNICATIONS – GRAPHIC DESIGN & MARKETING · Alberta University of the Arts2030 – 2026

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