I'm Leticia Gimenes, a graphic designer focused on visual identity and branding with a passion for storytelling through design. I founded Gimenes Design in 2021 and co-founded UMI Branding, where I’ve guided brands through design strategy, campaigns, and illustration. I hold a Bachelor in Business Administration and have experience leading creative direction, art direction, and marketing initiatives across remote and on-site projects.

Leticia Gimenes

I'm Leticia Gimenes, a graphic designer focused on visual identity and branding with a passion for storytelling through design. I founded Gimenes Design in 2021 and co-founded UMI Branding, where I’ve guided brands through design strategy, campaigns, and illustration. I hold a Bachelor in Business Administration and have experience leading creative direction, art direction, and marketing initiatives across remote and on-site projects.

Available to hire

I’m Leticia Gimenes, a graphic designer focused on visual identity and branding with a passion for storytelling through design.

I founded Gimenes Design in 2021 and co-founded UMI Branding, where I’ve guided brands through design strategy, campaigns, and illustration. I hold a Bachelor in Business Administration and have experience leading creative direction, art direction, and marketing initiatives across remote and on-site projects.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent
Danish
Beginner

Work Experience

Founder at Gimenes Design
January 1, 2021 - Present
Founded in 2021; focuses on brand design and illustration; develops visual identities, brand campaigns, and advertising materials; oversees creative direction and client engagement.
Founder / Creative Director at Gimenes Design
January 1, 2021 - Present
Founded Gimenes Design in 2021, focusing on brand design and illustration.
Co-founder / Creative Director at UMI Branding
January 1, 2018 - December 31, 2022
Co-founded UMI Branding; led branding projects, design thinking, and client campaigns as Creative Director.
Art Director / Graphic Designer at Fábrica Marketing
January 1, 2018 - December 31, 2020
Created design campaigns and advertising materials; worked in events production and costume management.
Graphic Designer at Belgium (Contract)
January 1, 2017 - December 31, 2018
Graphic design work during Belgium period; design thinking and creative direction.

Education

Bachelor at Business Administration
February 1, 2013 - December 31, 2016
Bachelor at Wise Educação Escola
February 1, 2013 - December 31, 2016

Qualifications

Bachelor in Business Administration
February 1, 2013 - December 31, 2016
Bachelor
February 1, 2013 - December 1, 2016

Industry Experience

Professional Services, Media & Entertainment, Other, Software & Internet