Sophie Lewlew

Bilingual (Spanish) Marketing Specialist at Holland & Knight - Law Firm

Partnered with cross-functional teams across the U.S., U.K., and Latin America to enhance website content through Sitecore, improving SEO performance and elevating user experience. Designed eye-catching visual content in Canva, driving increased social media interaction and reinforcing overall brand identity. Spearheaded email marketing campaigns via Tikit, resulting in a 20% increase in open rates and improved audience engagement. Developed marketing content using AI tool Bearly, including blog articles, guides, ebooks, social media posts, and video scripts, enhancing content strategy and streamlining production workflows. Monitored and evaluated digital marketing performance using tools such as Google Analytics, LinkedIn Analytics, Siteimprove, and Meta Business Suite to uncover actionable insights and refine strategic initiatives. Produced professional-grade podcast content using Adobe Premiere, successfully extending the brand’s digital reach across multiple platforms.

Marketing Specialist at Holland & Knight - Law Firm

Bilingual marketing specialist supporting cross-functional teams across the U.S., U.K., and Latin America. Optimized website content in Sitecore to improve SEO performance, increased page views, and enhanced user experience. Crafted engaging copy for web pages and social media (Facebook, YouTube, LinkedIn, Twitter, Instagram) to boost audience engagement and growth KPIs. Led targeted email marketing campaigns via TikTok, achieving a 20% increase in open rates and exceeding engagement KPIs. Produced professional-grade podcast content using Adobe Premiere and monitored website and social media performance with Google Analytics, LinkedIn Analytics, Siteimprove, and Meta Business Suite to track KPIs and optimize campaigns.

Marketing Specialist at Holland & Knight

Led cross-functional teams across the U.S., U.K., and Latin America to optimize website content and improve SEO performance; produced engaging copy for web pages and social media channels; designed visually compelling graphics and infographics using Canva, InDesign, and Photoshop; led targeted email marketing campaigns and grew engagement KPIs; monitored and reported on website and social media performance using Google Analytics, LinkedIn Analytics, Siteimprove, and Meta Business Suite; developed and deployed marketing collateral to strengthen brand presence.

Digital Marketing Coordinator at Marcus & Millichap: Real Estate Investment Services

Organized and executed corporate events and client outings, handling all logistics—including reservations and scheduling—for senior brokers to support client relations and team cohesion. Developed high-impact marketing collateral and managed digital presence through strategic updates to property web pages, blogs, and social media, boosting visibility and buyer engagement. Designed visually engaging websites, landing pages, and infographics using Photoshop, InDesign, and Canva to strengthen brand identity and support sales initiatives. Created and launched targeted email marketing campaigns through automation platforms, increasing client engagement and accelerating property sales.

Acted as primary point of contact for client marketing and communications (2022-2023), planned and executed corporate events, managed logistics and coordinated calendars; produced marketing collateral and maintained online presence via website updates, blogs, and social media to increase brand visibility. Designed websites, landing pages, and infographics with Photoshop, InDesign, Canva; developed and deployed automated email campaigns to drive engagement and sales.

Marketing Coordinator at Marcus & Millichap (Real Estate Investment Services)

Acted as primary point of contact for client marketing and communications; planned and coordinated corporate events and client outings; produced marketing collateral and managed online presence (websites, blogs, social media) to increase brand visibility; designed websites, landing pages, and infographics using Photoshop, InDesign, and Canva; developed and deployed automated email campaigns to drive engagement and accelerate property sales; built and nurtured client relationships across cross-functional teams.

Marketing Coordinator at Portnox: Cloud-Native Network Access Control

Increased social media followers and engagement by 25% through strategic content implementation and campaign management using HubSpot and Hootsuite. Collaborated with the content team to create SEO-optimized articles and posts, crafting compelling copy and captions to boost visibility. Designed marketing materials and social media graphics with Canva, elevating brand presence. Planned and executed events, managing logistics and maintaining a content calendar on Trello to ensure seamless scheduling and coordination.

Digital Marketing Coordinator at Portnox: Cloud-Native Network Access Control

Acted as primary contact for client marketing and communications, building consultative relationships to align with business goals. Planned and coordinated corporate events and client outings; designed websites and landing pages; produced marketing collateral and managed online presence across websites, blogs, and social media to boost brand visibility and audience engagement. Designed infographics and visuals using Canva, Photoshop, and InDesign; deployed automated email campaigns to drive higher engagement and accelerate property sales. Increased social media followers and engagement by 25% through content strategy and campaign management using HubSpot and Hootsuite.