Lexy Liana

Available to hire

Sydney-based freelance designer specialising in brand identity and creative design.

About

Sydney-based freelance designer specialising in brand identity and creative design. Experience working across a range of design projects, from developing brand identities and visual assets to supporting day-to-day creative needs.

  • Joined September 2026

Industry experience

  • Other

More experts in Sydney, Australia

Projects · 3

We created a soft, playful identity with a warm and inviting visual direction.

From the colour palette and typography to the supporting brand elements, every detail was designed to make Batter Too Baked feel fun, recognisable and full of personality.

We crafted a purposeful brand identity that reflects the values at the heart of the business - care, encouragement, and meaningful learning.

By combining strategy with thoughtful design, we created a cohesive brand that feels welcoming, builds credibility with local families, and equips the business with the tools to show up confidently across every touchpoint.

We created a purposeful brand identity rooted in care, confidence, and connection.

Designed to reflect the business’s commitment to healthy hair and client wellbeing, the brand equips them with a cohesive visual presence that builds trust, attracts their ideal audience, and supports sustainable growth.

Work experience

Creative Content Manager · Iglu Student AccommodationMay 2022 – Jul 2023 · 1 yr 3 mos
Brand and Comms Support Manager · Iglu Student AccommodationApr 2019 – May 2022 · 3 yrs 2 mos
Marketing Comms and Admin Asssistant · Iglu Student AccommodationSep 2017 – May 2022 · 4 yrs 9 mos

Education

Bachelor of Business · APM College2016 – 2020

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