Marketing Professional at Independent / Freelance

Marketing professional with full-funnel expertise— from analytics and optimization to strategy and creative content creation and campaign execution. Experienced in social media advertising, growth hacking, and user journey design with a strong business background and leadership experience.

M&A / Market Intelligence Analyst at XING (in collaboration with Strategy Team)

Supported M&A projects with market intelligence and competitor analysis. Conducted bachelor research on student career segmentation, identifying business opportunities for XING in collaboration with the Strategy team.

Data Scientist / Marketing Data Scientist at New Work SE

Mentored junior talent, automated reporting, and built predictive models to boost marketing performance. Introduced agile workflows and GitHub collaboration, streaming analytics processes and cross-team efficiency.

Data Science Consultant at New Work SE

Designed algorithms, engineered data pipelines, and built predictive models for clients in telecom, travel, energy, and banking. Supported digital transformation initiatives in cost and revenue optimization, dynamic pricing, SEO, content strategy, and data management.

Growth Hacker at Self-employed / Freelance

Combined experience in social media advertising, growth hacking, and user journey design with a strong business background, enabling me to manage teams and businesses toward creative, scalable results.

Market Intelligence Analyst at Strategy Team, XING

Supported M&A projects with market intelligence and competitor analysis. Conducted a bachelor research project on student careers, identifying business opportunities for XING in collaboration with the Strategy team.

Data Scientist at Freelance / Independent

Mentored junior talent, automated reporting, and built predictive models to boost marketing performance. Also introduced agile workflows and Git/GitHub collaboration, streamlining analytics processes and cross-team efficiency.

Designed algorithms, engineered data pipelines, and built predictive models for clients in telecom, travel, energy, and banking. Supported digital transformation initiatives in cost and revenue optimization, dynamic pricing, SEO, content strategy, and data management.

Data Science Consultant at New Work SE

Designed algorithms, engineered data pipelines, and built predictive models for clients in telecom, travel, energy, and banking. Supported digital transformation initiatives in cost and revenue optimization, dynamic pricing, SEO, content strategy, and data management.

Analytics Lead / Mentor, Data & Analytics at New Work SE (Associate Corporate Development)

Mentored junior talent, automated reporting, and built predictive models to boost marketing performance. Introduced agile workflows and GitHub collaboration, streamlining analytics processes and cross-team efficiency.

M&A Projects & Market Intelligence at Strategy Team, New Work SE

Supported M&A projects with market intelligence and competitor analysis. Conducted bachelor research on student careers segmentation and identified business opportunities in collaboration with the Strategy team.

Freelance Social Media Influencer / Marketing Consultant at Self-employed

Freelance role delivering high-quality marketing campaigns and engaging content across platforms, with a focus on full-funnel strategy and cross-channel engagement.

Data Science Consultant at Self-employed

Designed algorithms, engineered data pipelines, and built predictive models for clients in telecom, travel, energy, and banking. Supported digital transformation initiatives in cost/revenue optimization, dynamic pricing, SEO, content strategy, and data management. Mentored junior talent, automated reporting, and built predictive models to boost marketing performance.

Bachelor Research Project – Student Career Guidance at XING (collaboration with Strategy Team)

Conducted research on student career pathways and identified business opportunities for XING in collaboration with the Strategy team.

Strategy & Market Intelligence Intern at XING

Supported M&A projects with market intelligence and competitor analysis; contributed to strategy development and opportunity assessment.

Data Science Consultant at New Work SE

Designed algorithms, engineered data pipelines, and built predictive models for clients in telecom, travel, energy, and banking. Supported digital transformation initiatives in cost and revenue optimization, dynamic pricing, SEO, content strategy, and data management. Mentored junior talent, automated reporting, and built agile data workflows with Git/GitHub to streamline analytics processes and improve cross-team collaboration.

Marketing & Analytics Consultant at Interactive Marketing Group GmbH

Mentored junior talent, automated reporting, and built predictive models to boost marketing performance. Introduced agile workflows and GitHub collaboration, streamlined analytics processes and cross-team efficiency.

Marketing & M&A Consultant at XING (New Work SE)

Supported M&A projects with market intelligence and competitor analysis. Conducted a bachelor research project on student career segmentation, identifying business opportunities for XING in collaboration with the Strategy team.

Freelance Creative Social Media Influencer at Self-employed

I work freelance as a creative social media influencer, successfully creating high-quality marketing campaigns and engaging content across platforms.

Data Science Consultant at Self-employed / Consulting

Designed algorithms, engineered data pipelines, and built predictive models for clients in telecom, travel, energy, and banking. Supported digital transformation initiatives in cost and revenue optimization, dynamic pricing, SEO, content strategy, and data management.

Mentor to Junior Talent at New Work SE

Mentored junior talent, automated reporting, and built predictive models to boost marketing performance. Introduced Agile workflows and GitHub collaboration, streamlined analytics processes and cross-team efficiency.