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Hi, I’m Lillyaah Yeang, a Windsor-based marketing professional blending market research, content creation, and social media strategy to help brands grow. I love turning data into compelling campaigns and storytelling that resonates with audiences. I’m currently pursuing an Honours Bachelor of Business Commerce at the University of Windsor while contributing to marketing, real estate, and retail projects. I enjoy collaborating with cross-functional teams to launch new products, run engaging campaigns, and connect with local communities.…Hi, I’m Lillyaah Yeang, a Windsor-based marketing professional blending market research, content creation, and social media strategy to help brands grow. I love turning data into compelling campaigns and storytelling that resonates with audiences. I’m currently pursuing an Honours Bachelor of Business Commerce at the University of Windsor while contributing to marketing, real estate, and retail projects. I enjoy collaborating with cross-functional teams to launch new products, run engaging campaigns, and connect with local communities.

Lillyaah Yeang

Content Creator, Social Media Manager, Marketing Analyst, +2

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Hi, I’m Lillyaah Yeang, a Windsor-based marketing professional blending market research, content creation, and social media strategy to help brands grow. I love turning data into compelling campaigns and storytelling that resonates with audiences. I’m currently pursuing an Honours Bachelor of Business Commerce at the University of Windsor while contributing to marketing, real estate, and retail projects. I enjoy collaborating with cross-functional teams to launch new products, run engaging campaigns, and connect with local communities.…Hi, I’m Lillyaah Yeang, a Windsor-based marketing professional blending market research, content creation, and social media strategy to help brands grow. I love turning data into compelling campaigns and storytelling that resonates with audiences. I’m currently pursuing an Honours Bachelor of Business Commerce at the University of Windsor while contributing to marketing, real estate, and retail projects. I enjoy collaborating with cross-functional teams to launch new products, run engaging campaigns, and connect with local communities.

Available to hire

Hi, I’m Lillyaah Yeang, a Windsor-based marketing professional blending market research, content creation, and social media strategy to help brands grow. I love turning data into compelling campaigns and storytelling that resonates with audiences.

I’m currently pursuing an Honours Bachelor of Business Commerce at the University of Windsor while contributing to marketing, real estate, and retail projects. I enjoy collaborating with cross-functional teams to launch new products, run engaging campaigns, and connect with local communities.

Skills

Copywriting

Branding

Experience Level

Copywriting

Expert

Branding

Expert

Language

English

Fluent

French

Fluent

Korean

Beginner

Work Experience

Market Research Analyst at Halo Vape

July 1, 2025 - Present

Led in-depth market trend analysis on vaping industry competitors, pricing strategies, and consumer behavior to inform business decisions. Collected and interpreted data from surveys, online reviews, and sales reports to identify product opportunities and areas for improvement. Monitored regional customer preferences to guide stock choices and marketing campaigns. Collaborated with the store manager to assess market demand and support launch strategies for new product lines.

Marketing Analyst Intern at Semper8LTD

September 1, 2023 - March 1, 2024

Developed marketing plans for an app launch, including pre-launch strategies, content development, and influencer partnerships. Conducted competitor analysis to identify market trends and optimize campaigns. Provided influencer outreach recommendations targeting university clubs and niche audiences. Edited promotional materials to align with brand standards.

Barista & Social Media Coordinator at Starbucks

October 1, 2023 - Present

Delivered high-quality customer service in a fast-paced environment while upselling menu items and enhancing satisfaction through personalized recommendations. Created and scheduled engaging local store content using Instagram Reels, Stories, and static posts, boosting visibility and community engagement. Ensured content aligned with Starbucks corporate branding while adapting for local relevance. Partnered with team members and external stakeholders to coordinate store campaigns and events.

Teaching Assistant at University of Windsor

September 1, 2022 - Present

Provided academic support for 50+ business students through tutoring, assignment guidance, and exam preparation. Facilitated deeper understanding of business concepts, improving performance and retention. Assisted professors with course delivery, content organization, and student engagement strategies.

Content Creator / Influencer at Self-employed

August 1, 2023 - Present

Partnered with brands to create video and photo content, from concept through post-production. Increased engagement and reach by leveraging platform analytics and consistent scheduling. Managed and monitored growth across TikTok and Instagram, collaborating with brands to optimize campaign outcomes.

Marketing Co-op at Century 21 Real Estate

October 1, 2021 - January 1, 2022

Developed social campaigns to promote listings and generate leads. Filmed and edited property walk-through videos. Strengthened communication between clients, realtors, and digital teams.