I’m a revenue-driven brand and content marketing manager dedicated to producing on-brand content that converts. I’ve written for B2B startups and seed-stage DTC brands, translating product launches and a company’s story into engaging, clear messages that resonate with target audiences while respecting brand guidelines. My sales background gives me a revenue-driven, customer-first approach to content that actually drives results. I’m excited to combine my passion for food & beverage, health, and wellness with marketing expertise to pursue a mission I truly believe in. I love building scalable content programs that connect with audiences, spark conversations, and move people to act, all while maintaining brand integrity and a friendly, authentic voice.

Lily DiBartolomeo

I’m a revenue-driven brand and content marketing manager dedicated to producing on-brand content that converts. I’ve written for B2B startups and seed-stage DTC brands, translating product launches and a company’s story into engaging, clear messages that resonate with target audiences while respecting brand guidelines. My sales background gives me a revenue-driven, customer-first approach to content that actually drives results. I’m excited to combine my passion for food & beverage, health, and wellness with marketing expertise to pursue a mission I truly believe in. I love building scalable content programs that connect with audiences, spark conversations, and move people to act, all while maintaining brand integrity and a friendly, authentic voice.

Available to hire

I’m a revenue-driven brand and content marketing manager dedicated to producing on-brand content that converts. I’ve written for B2B startups and seed-stage DTC brands, translating product launches and a company’s story into engaging, clear messages that resonate with target audiences while respecting brand guidelines. My sales background gives me a revenue-driven, customer-first approach to content that actually drives results. I’m excited to combine my passion for food & beverage, health, and wellness with marketing expertise to pursue a mission I truly believe in.

I love building scalable content programs that connect with audiences, spark conversations, and move people to act, all while maintaining brand integrity and a friendly, authentic voice.

See more

Experience Level

Expert
Expert
Expert

Language

English
Fluent

Work Experience

Content Marketing Manager at Series-A Startup
October 1, 2025 - January 1, 2026
Owned and executed all social media content (LinkedIn) as the primary brand and growth channel; spearheaded the social media content strategy, expanding reach to 30k+ monthly impressions; partnered with product, sales, and CS to align messaging for product launches, features, and customer testimonials; ghostwrote and edited founder-led content to strengthen brand authenticity and awareness; initiated founder-led commenting and community engagement strategy; built and managed the content calendar from ideation to publication; monitored engagement rate, follower growth, and content reach to guide strategy adjustments; used Notion, Figma, Canva, Buffer, and in-app schedulers to create, edit, manage, and publish content.
Senior Sales Development Representative at PlayPlay
July 1, 2024 - October 1, 2025
Top performer Q3 2025; partnered with marketing leadership to optimize paid ads, improve MQL quality, and campaign effectiveness; spearheaded the US Employee Advocacy program across GTM teams to expand brand awareness and organic MQLs; created internal content playbooks and resources in Notion to guide the teams’ LinkedIn posting; directly contributed to improvements in content messaging and lead-gen strategy on LinkedIn and paid ads; crafted messaging and led prospect outreach using Salesforce, Notion, and Salesloft; edited copy for the company’s website rebrand to enhance brand messaging and user engagement.
Recruitment Consultant at Storm3
September 1, 2023 - July 1, 2024
Closed $133k YTD 2024; top performer; managed full sales cycle, optimizing outreach to increase response rate and conversions; built relationships with C-suite executives and leaders within the startup health tech space; consistently exceeded KPIs in a fast-paced agency environment.
Marketing Intern at UpDate (Energy Drink Startup)
January 1, 2023 - April 1, 2023
Contributed to early-stage brand positioning and messaging; created product-focused Instagram and TikTok promos to boost brand awareness and conversions; planned and hosted campus events to generate brand exposure and early adoption; built relationships with new consumers during product demos in NYC.
Freelance Content Creator at Self-employed / Freelance
October 1, 2021 - Present
Created and managed content calendars for fitness, nutrition, and lifestyle content; translated personal fitness journey into relatable, entertaining, and shareable messages across Instagram and TikTok; leveraged short-form storytelling, carousel, trend-based, and talking-head content to share ideas and add value; grew Instagram and TikTok accounts from zero to 20k+ monthly impressions; monitored in-app analytics to guide content strategy; partnered with brands like Redcon1, NoCow, Bucked Up to create content and drive brand awareness; used Notion and Canva to create, edit, schedule, and publish content.

Education

Bachelor of Arts in Psychology at New York University
January 11, 2030 - May 1, 2023
Certified Personal Trainer (CPT) and CPR/AED Certification at National Academy of Sports Medicine (NASM)
November 1, 2022 - February 24, 2026

Qualifications

Certified Personal Trainer (CPT) – NASM
November 1, 2022 - February 24, 2026
CPR/AED Certification
November 1, 2022 - February 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet