I’m Lina Alkhafif, an influencer marketing & creator partnerships specialist who sources, vets, and negotiates creator deals with a strong focus on measurable outcomes. I’ve led teams that build creator pipelines, run high-performing outreach and follow-ups, and structure creator agreements around conversions—not just views. I also bring hands-on experience across UGC and social campaigns, including TikTok and Instagram strategy, promo-code tracking, and performance reporting. From building CRM-style workflows for influencer agencies to supporting acquisition and growth initiatives, I’m motivated by turning creator partnerships into reliable revenue and retention results for brands and app teams in the US and EU.…

I’m Lina Alkhafif, an influencer marketing & creator partnerships specialist who sources, vets, and negotiates creator deals with a strong focus on measurable outcomes. I’ve led teams that build creator pipelines, run high-performing outreach and follow-ups, and structure creator agreements around conversions—not just views. I also bring hands-on experience across UGC and social campaigns, including TikTok and Instagram strategy, promo-code tracking, and performance reporting. From building CRM-style workflows for influencer agencies to supporting acquisition and growth initiatives, I’m motivated by turning creator partnerships into reliable revenue and retention results for brands and app teams in the US and EU.…

Available to hire

I’m Lina Alkhafif, an influencer marketing & creator partnerships specialist who sources, vets, and negotiates creator deals with a strong focus on measurable outcomes. I’ve led teams that build creator pipelines, run high-performing outreach and follow-ups, and structure creator agreements around conversions—not just views.

I also bring hands-on experience across UGC and social campaigns, including TikTok and Instagram strategy, promo-code tracking, and performance reporting. From building CRM-style workflows for influencer agencies to supporting acquisition and growth initiatives, I’m motivated by turning creator partnerships into reliable revenue and retention results for brands and app teams in the US and EU.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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Language

English
Advanced
Arabic
Fluent

Work Experience

Operations Coordinator at Skrypt AI Labs
March 1, 2026 - May 31, 2026
Organized daily work for a team of six and supported the CEO on growth priorities.
Founder Inflowencer — CRM for influencer marketing agencies
January 1, 2025 - December 31, 2025
Built a CRM around influencer agency sourcing workflows: creator pipelines, duplicate detection, follow-ups, and reply-rate tracking. Performed competitor research and an SEO content strategy with ~14 keyword-targeted blog posts to support growth.
Influencer Marketing (contract & short-term roles) — Level (AI study apps quiz & unstuck), Gate agency, Noa, early-stage app startup consultant
January 1, 2025 - January 1, 2026
Sourced and negotiated with US college creators; refined TikTok hashtag strategy; analyzed daily video performance and supported comment seeding. Coordinated creator partnerships and client communication for a Marvel Rivals gaming campaign via Gate agency. Managed creator sourcing, outreach, and audio quality control for Noa (fitness app). As an early-stage startup consultant, owned the marketing plan for a pre-launch app within a limited budget, paired paid UGC ads with 1K–5K view creators, and contributed to campaign setup for launch readiness.
Marketing Specialist / Consultant at Cute Kids Academy
January 1, 2024 - January 1, 2026
Managed Instagram and Facebook presence for events using organic content and Meta Ads, growing pages by 60%. Built the website with enrollment and tour-booking forms, wrote email campaigns and web copy, and supported ongoing event promotion and lead capture.
Lead AI (acquired by MyFitnessPal)
January 1, 2024 - Present
Led and supported the AI-focused acquisition initiative, coordinating sourcing and campaign execution requirements for the acquisition channel tied to MyFitnessPal. Managed creator pipeline output and ensured high-quality creator engagement screening for performance-driven campaigns.
Influencer Marketing & Creator Partnerships Specialist
January 1, 2024 - Present
Sourced, negotiated, and managed consumer-app creator partnerships to reach US audiences, including the CA/AI acquisition channel for MyFitnessPal (acquired). Led a creator-sourcing team (14–16% cold-outreach reply rate sustained over five months; peaks at ~30% in two-week sprints), created SOPs and templates, coached quality, and built a vetted creator pipeline (300+ creators screened within two weeks, including fake engagement detection by reviewing last 10 posts). Structured performance-based creator deals (pay for conversions with view bonuses) and ran tracking in Google Sheets with duplicate checks and promo-code tracking. Managed follow-up sequences and coordinated campaign measurement and reporting, including Meta Ads, SEO/copywriting support, and UGC campaign execution.
Customer Service SME at Vodafone UK (Concentrix) & N26 Bank
January 1, 2023 - January 1, 2024
Resolved complaints and escalations and acted as a subject-matter expert for the Vodafone account.

Education

Bachelor of Business Administration at Modern Academy College
January 1, 2022 - January 1, 2026

Qualifications

Data Analysis Diploma
January 11, 2030 - October 21, 2026
Digital Marketing Diploma
January 11, 2030 - September 10, 2025

Industry Experience

Education, Media & Entertainment, Professional Services

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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