Hi there, I'm Lindsay Goulding, a Social Media Manager and Digital Marketing Specialist with a history of growing brands across NZ, Australia and beyond. I partner with clients to craft growth-focused social media strategies, manage content calendars, and deliver data-driven insights that boost engagement and ROI. My experience spans agency work and in-house roles, with a proven track record of turning creative ideas into measurable results. I founded a social media agency and lead with a hands-on, client-first approach. I thrive on collaborating with diverse teams, keeping up with platform changes, and designing content that aligns with each client's brand. I bring experience across markets including New Zealand, Australia, Ireland, Canada, the UK and the UAE, always aiming to elevate online presence and performance.

Lindsay Goulding

Hi there, I'm Lindsay Goulding, a Social Media Manager and Digital Marketing Specialist with a history of growing brands across NZ, Australia and beyond. I partner with clients to craft growth-focused social media strategies, manage content calendars, and deliver data-driven insights that boost engagement and ROI. My experience spans agency work and in-house roles, with a proven track record of turning creative ideas into measurable results. I founded a social media agency and lead with a hands-on, client-first approach. I thrive on collaborating with diverse teams, keeping up with platform changes, and designing content that aligns with each client's brand. I bring experience across markets including New Zealand, Australia, Ireland, Canada, the UK and the UAE, always aiming to elevate online presence and performance.

Available to hire

Hi there, I’m Lindsay Goulding, a Social Media Manager and Digital Marketing Specialist with a history of growing brands across NZ, Australia and beyond. I partner with clients to craft growth-focused social media strategies, manage content calendars, and deliver data-driven insights that boost engagement and ROI. My experience spans agency work and in-house roles, with a proven track record of turning creative ideas into measurable results.

I founded a social media agency and lead with a hands-on, client-first approach. I thrive on collaborating with diverse teams, keeping up with platform changes, and designing content that aligns with each client’s brand. I bring experience across markets including New Zealand, Australia, Ireland, Canada, the UK and the UAE, always aiming to elevate online presence and performance.

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Language

English
Fluent

Work Experience

Director at Linz Blog Agency
October 1, 2024 - March 1, 2026
Oversaw agency operations and client services; led content strategy, brand development, and digital marketing initiatives; liaised with key stakeholders to optimize ROI for high-value clients; built and mentored a remote team across markets.
Director at 3 Money
October 1, 2024 - March 1, 2026
Led strategic direction and growth initiatives for a digital agency, overseeing social media, content strategy, and client engagement. Drove new business opportunities and managed cross-functional teams to deliver high-impact campaigns.
Social Media Manager at Linz Blog Agency
April 1, 2024 - September 30, 2024
Developed and executed social media strategies, content calendars, and growth campaigns for clients, driving engagement and brand visibility across platforms; collaborated with compliance and legal teams; delivered weekly analytics and recommendations to senior management.
Social Media Manager at The Drayton
April 1, 2024 - September 1, 2024
Directed social media content in alignment with brand values to showcase luxury services and elevate the company's online presence. Built a comprehensive content calendar and collaborated with the team to ensure consistency and regulatory compliance. Led online engagement initiatives including live Q&A sessions and webinars.
Social Media Manager at Coach Clancy
May 1, 2021 - March 1, 2023
Developed and executed social media strategies for a Dubai-based gym, increasing engagement and member acquisition. Built and maintained positive relationships with current and prospective members. Created informative content including fitness tips and workout routines, while delivering responsive customer service to enhance the overall member experience.
Restaurant Manager at Coogee Pavilion
August 1, 2017 - October 1, 2021
Managed all facets of restaurant operations to ensure optimal efficiency and customer satisfaction. Conducted recruitment, training and scheduling of staff while addressing customer concerns and resolving issues promptly. Drove membership sales by actively engaging with potential clients on social media and in-person. Developed engaging social media content and contributed to broader marketing strategies.

Education

High School Diploma at Waikato Diocesan School
January 1, 2016 - January 1, 2016
High School at Waikato Diocesan School
January 1, 2016 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet