MBA candidate with experience in digital marketing, campaign operations, and audience engagement across Web3 and emerging technology industries.

MBA candidate with experience in digital marketing, campaign operations, and audience engagement across Web3 and emerging technology industries.

Available to hire

MBA candidate with experience in digital marketing, campaign operations, and audience engagement across Web3 and emerging technology industries.

Experience Level

Expert
Intermediate
Intermediate
Intermediate
Beginner

Language

Chinese
Fluent
English
Fluent
French
Beginner

Work Experience

Business Development at SevenX Ventures
March 1, 2024 - November 30, 2024
Monitored Web3/creator/community trends across X, Discord, Telegram, and industry channels to identify partnership opportunities. Built and maintained relationships with startups, investors, KOLs, and ecosystem partners through conferences and online communities. Produced market research notes, trend summaries, and partnership updates to support business development and decision-making. Coordinated global meetings and communications across North America and Asia to align internal teams and external partners.
Administrative Assistant at YWIAlliance
June 1, 2023 - December 1, 2023
Managed 100+ monthly client and community inquiries across digital channels, improving response quality, follow-up structure, and audience engagement. Revamped the company’s social media strategy and handled 100+ monthly inquiries, increasing follower engagement by 300% and strengthening online presence. Initiated new partnerships to support outreach, communication, activity planning, and long-term strategic collaborations. Built a VBA-based scoring system that reduced document editing time by 50% and saved an average of 5 hours weekly for the department.
Business Assistant at BlockInfinity Fund
December 1, 2021 - September 1, 2022
Established and grew the fund’s online community by engaging members and facilitating discussions on Web3 trends, investment topics, and project updates. Supported community operations by responding to member questions and sharing relevant updates across online channels. Assisted stakeholder outreach and strategic networking, coordinating cross-border partnerships across major international conferences and online digital platforms.
KOL Marketing Strategies Intern at OKX
May 1, 2021 - August 31, 2021
Managed influencer relationships by building and maintaining relationships with 100+ prominent cryptocurrency KOLs monthly. Coordinated with VIP client teams during events and nurtured long-term collaboration relationships. Designed and executed KOL campaigns, monitored matrix account performance, and used data-driven approaches to improve account activity and exposure. Launched KPI-linked reward systems to boost participation and content activity within crypto/Web3 communities.

Education

Master of Business Administration (MBA) at McGill University
January 1, 2027 - July 17, 2026
Honours Bachelor in Psychology (with minor in Linguistics) at University of Ottawa
January 1, 2021 - July 17, 2026
Visual and Creative Arts at Sheridan College
January 1, 2018 - July 17, 2026

Qualifications

Entrance Scholarship ($30,000), McGill University
January 1, 2027 - July 17, 2026

Industry Experience

Financial Services, Media & Entertainment, Gaming, Professional Services