Lisa Kaminskaya

Available to hire

Content Manager with a strong sports background and an academic education in dietetics.

About

Content Manager with a strong sports background and an academic education in dietetics.

I combine expertise in health lifestyle and nutrition with a passion for communication, creating engaging content that supports online brand growth and builds a strong expert image.

  • 4 years' experience
  • Joined January 2026

Languages

  • BelarusianFluent
  • RussianFluent
  • EnglishAdvanced
  • PolishFluent

Industry experience

  • Media & Entertainment
  • Education
  • Software & Internet
  • Professional Services
  • Other

Work experience

Content Manager · Sport Academy VictoriaSep 2020 – Dec 2024 · 4 yrs 4 mos

Responsible for developing and implementing social media communications strategies; co-created promotional campaigns for sports events; analyzed the effectiveness of digital activities and campaign performance; achieved total reach of 557,000 (+87% increase); managed and developed profiles on Facebook, Instagram, LinkedIn, X, and website; implemented cohesive content strategy based on storytelling and SEO; coordinated the work of the media team; created graphic and video materials using Canva and CapCut; updated the website and prepared commercial offers and brochures; managed and developed Facebook, Instagram, and TikTok profiles; designed graphic and video materials for online campaigns; participated in organizing sports events and training camps; optimized content for SEO and brand communication consistency; promoted the team from 1st League to the Polish Ekstraliga.

Content Manager · Sports Academy VictoriaSep 2020 – Dec 2024 · 4 yrs 4 mos

Responsible for developing and implementing social media communications strategies. Co-created promotional campaigns for sports events. Analyzed the effectiveness of digital activities and campaign performance. Achieved total reach of 557,000 (+87% increase). Managed and developed profiles on Facebook, Instagram, LinkedIn, X, and website. Implemented a cohesive content strategy based on storytelling and SEO. Coordinated the work of the media team. Created graphic and video materials using Canva, CapCut, and Figma. Updated the website and prepared commercial offers and brochures. Managed Facebook, Instagram, and TikTok profiles. Designed graphic and video materials for online campaigns. Participated in organizing sports events and training camps. Optimized content for SEO and brand communication consistency.

Education· 10

Master's and Bachelor's degree in Human Nutrition and Dietetics · Wroclaw University of Environmental and Life Sciences2019 – 2024
Blended Intensive Programme (BIP) - Food Sustainability · University of Parma2030 – 2026
Blended Intensive Programme (BIP) - Introduction to Mathematical and Computational Modelling for Sustainability · University of Oradea2030 – 2026
ERASMUS+ European Programme · Agricultural University of Athens2023

Certifications and awards· 6

Fundamentals of Digital Marketing2030 – 2026
Fundamentals of Digital Marketing2030 – 2026
Language Fundamentals of Digital Marketing2030 – 2026
Badminton Instructor Certification2030 – 2026

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