With a background in journalism, I excel at researching and translating complex topics into clear, engaging content across different industries. I develop strategic, visually cohesive content that drives engagement, growth, and strong audience connections.

Lisy Ronquillo

With a background in journalism, I excel at researching and translating complex topics into clear, engaging content across different industries. I develop strategic, visually cohesive content that drives engagement, growth, and strong audience connections.

Available to hire

With a background in journalism, I excel at researching and translating complex topics into clear, engaging content across different industries.

I develop strategic, visually cohesive content that drives engagement, growth, and strong audience connections.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Intermediate

Work Experience

Journalist at UNICEF Cuba & Other Media
January 1, 2019 - Present
Produced interviews and content for UNICEF Cuba campaigns, contributed to awareness and storytelling initiatives. Created educational and engaging content by translating complex topics into accessible forms. Developed storytelling strategies to connect with digital audiences. Produced audio-visual content optimized for social media platforms.
Social Media Manager at Disset Consultores
June 1, 2025 - March 1, 2026
Developed and executed social media strategies for clients including the Ministry of Tourism of Cuba and Cervecería Bucanero S.A. Created SEO-optimized content aligned with branding, engagement, and growth objectives. Coordinated digital campaigns and structured content calendars tailored to each client. Monitored performance metrics and optimized strategies based on data insights. Managed online communities, strengthening engagement and audience loyalty.
Social Media Manager at El Rincon de Mamá
September 1, 2024 - January 1, 2026
Managed Instagram content, growing the account from 1,500 to over 7,000 followers. Created high-performing visual content and Reels, reaching over 700,000 views. Designed content strategies focused on visual branding and engagement. Analyzed key metrics to improve performance and brand visibility. Managed community interactions, fostering engagement and audience loyalty.
Social Media Manager at Los Doctores del Celular
September 1, 2024 - January 1, 2026
Developed and executed Instagram content strategies from scratch. Grew the account organically from under 100 to over 6,000 followers. Produced high-performing Reels exceeding 200,000 views. Managed community engagement and optimized performance through analytics.
Social Media Manager at Pyxel Solutions (Joi Mei campaign)
September 1, 2025 - Present
Led Facebook growth strategy for Joi Mei, achieving +30,000 followers and over 1 million views within 4 months. Drove early-stage Instagram growth for Joi Mei, reaching +1,000 followers in the first month. Designed strategic content focused on engagement and conversion. Implemented optimized content strategies across social platforms.
Social Media Manager at Pyxel Solutions
September 1, 2025 - Present
Led Facebook growth strategy for Jo Mein, achieving +30,000 followers and over 1M views within 4 months. Drove early-stage Instagram growth for Jo Mein, achieving reach in the first month. Designed strategic content focused on engagement and conversion. Implemented optimized content strategies across social media platforms. Analyzed performance metrics and audience behavior to improve results. Managed digital community interactions, increasing engagement and audience retention.

Education

Bachelors Degree in Journalism at University of Havana
September 1, 2019 - December 1, 2021
Postgraduate Degree in Audio-Visual Journalism at Instituto Internacional de Periodismo José Martí
April 1, 2024 - March 20, 2026
Postgraduate Degree in Gender and Communication at Instituto Internacional de Periodismo José Martí
February 1, 2024 - March 20, 2026
Bachelor's Degree in Journalism at University of Havana
September 1, 2019 - December 1, 2021
Postgraduate Degree in Audiovisual Journalism at Instituto Internacional de Periodismo José Martí
April 1, 2024 - March 20, 2026
Postgraduate Degree in Gender and Communication at Instituto Internacional de Periodismo José Martí
February 1, 2024 - March 20, 2026
Narrative Techniques Workshop at Instituto Internacional de Periodismo José Martí
June 1, 2024 - March 20, 2026

Qualifications

Bachelor's Degree in Journalism
September 1, 2019 - December 1, 2021
Postgraduate Degree in Audiovisual Journalism
April 1, 2024 - March 20, 2026
Postgraduate Degree in Gender and Communication
February 1, 2024 - March 20, 2026
Narrative Techniques Workshop
June 1, 2024 - March 20, 2026

Industry Experience

Media & Entertainment