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Hi, I’m Liza zaidi—a growth-focused eCommerce leader with a track record of building DTC brands and leading cross-functional teams. I turn customer and operational data into strategic priorities, optimize KPIs to drive acquisition and retention, and deliver ROI through end-to-end initiatives. I thrive in fast-paced environments and excel at turning insights into action. I’ve built and scaled a direct-to-consumer hair care business end-to-end—from product development and supplier management to fulfillment and customer success. I’ve streamlined vendor coordination and warehouse operations to maintain product availability and reduce friction, and I’ve led cross-functional teams to execute high-impact initiatives on schedule while improving campaign delivery and customer outcomes.…Hi, I’m Liza zaidi—a growth-focused eCommerce leader with a track record of building DTC brands and leading cross-functional teams. I turn customer and operational data into strategic priorities, optimize KPIs to drive acquisition and retention, and deliver ROI through end-to-end initiatives. I thrive in fast-paced environments and excel at turning insights into action. I’ve built and scaled a direct-to-consumer hair care business end-to-end—from product development and supplier management to fulfillment and customer success. I’ve streamlined vendor coordination and warehouse operations to maintain product availability and reduce friction, and I’ve led cross-functional teams to execute high-impact initiatives on schedule while improving campaign delivery and customer outcomes.

Liza zaidi

Creative Director, Brand Strategist, Growth Marketer, +2

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Hi, I’m Liza zaidi—a growth-focused eCommerce leader with a track record of building DTC brands and leading cross-functional teams. I turn customer and operational data into strategic priorities, optimize KPIs to drive acquisition and retention, and deliver ROI through end-to-end initiatives. I thrive in fast-paced environments and excel at turning insights into action. I’ve built and scaled a direct-to-consumer hair care business end-to-end—from product development and supplier management to fulfillment and customer success. I’ve streamlined vendor coordination and warehouse operations to maintain product availability and reduce friction, and I’ve led cross-functional teams to execute high-impact initiatives on schedule while improving campaign delivery and customer outcomes.…Hi, I’m Liza zaidi—a growth-focused eCommerce leader with a track record of building DTC brands and leading cross-functional teams. I turn customer and operational data into strategic priorities, optimize KPIs to drive acquisition and retention, and deliver ROI through end-to-end initiatives. I thrive in fast-paced environments and excel at turning insights into action. I’ve built and scaled a direct-to-consumer hair care business end-to-end—from product development and supplier management to fulfillment and customer success. I’ve streamlined vendor coordination and warehouse operations to maintain product availability and reduce friction, and I’ve led cross-functional teams to execute high-impact initiatives on schedule while improving campaign delivery and customer outcomes.

Available to hire

Hi, I’m Liza zaidi—a growth-focused eCommerce leader with a track record of building DTC brands and leading cross-functional teams. I turn customer and operational data into strategic priorities, optimize KPIs to drive acquisition and retention, and deliver ROI through end-to-end initiatives. I thrive in fast-paced environments and excel at turning insights into action.

I’ve built and scaled a direct-to-consumer hair care business end-to-end—from product development and supplier management to fulfillment and customer success. I’ve streamlined vendor coordination and warehouse operations to maintain product availability and reduce friction, and I’ve led cross-functional teams to execute high-impact initiatives on schedule while improving campaign delivery and customer outcomes.