I'm Elizabeth 'Liz' Kerr, a proactive social media manager who loves helping brands, companies, and individuals grow their business and connect with customers through strategic social content. I develop and manage monthly social media calendars for multiple brands using Canva and Sprout Social, track engagement, and refine content to boost reach and resonance across platforms. I've led branding and marketing initiatives, created materials for new locations, and partnered with corporate teams to maintain consistent brand standards. I enjoy presenting social media best practices to franchises, training teams on platform use, and delivering clear decks and event support that drive engagement and results.

Elizabeth Kerr

I'm Elizabeth 'Liz' Kerr, a proactive social media manager who loves helping brands, companies, and individuals grow their business and connect with customers through strategic social content. I develop and manage monthly social media calendars for multiple brands using Canva and Sprout Social, track engagement, and refine content to boost reach and resonance across platforms. I've led branding and marketing initiatives, created materials for new locations, and partnered with corporate teams to maintain consistent brand standards. I enjoy presenting social media best practices to franchises, training teams on platform use, and delivering clear decks and event support that drive engagement and results.

Available to hire

I’m Elizabeth ‘Liz’ Kerr, a proactive social media manager who loves helping brands, companies, and individuals grow their business and connect with customers through strategic social content. I develop and manage monthly social media calendars for multiple brands using Canva and Sprout Social, track engagement, and refine content to boost reach and resonance across platforms.

I’ve led branding and marketing initiatives, created materials for new locations, and partnered with corporate teams to maintain consistent brand standards. I enjoy presenting social media best practices to franchises, training teams on platform use, and delivering clear decks and event support that drive engagement and results.

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Language

English
Fluent

Work Experience

Social Media Manager at Dick Scott Automotive Group
February 1, 2024 - October 16, 2025
Developed and managed monthly social media calendars for eight brands; oversaw corporate brand pages and responded to comments to boost customer engagement. Presented social media best practices to potential franchises and employees; created office event decks and supported franchise marketing initiatives.
Social Media Manager at Phoenix Franchise Brands
August 7, 2023 - Present
Developed and managed monthly social media calendars for eight brands using Canva and Sprout Social; updated websites with blog posts, new offerings, and staff information. Created marketing materials kits for new locations and provided franchisees with social media tips and best practices. Implemented organic social media strategies with data-driven adjustments to optimize engagement and reach. Interacted with corporate brand pages to respond to comments and messages.

Education

Bachelor of Science at Ferris State University
August 1, 2016 - May 1, 2020

Qualifications

Certificate of Digital Marketing
August 1, 2016 - May 1, 2020

Industry Experience

Media & Entertainment, Retail, Professional Services, Other