Luis Lagos Cáceres

Language

Spanish; Castilian
Fluent
English
Fluent
French
Advanced
Portuguese
Advanced
Italian
Advanced

Work Experience

MSA Display Account Coordinator (LATAM+EMEA) at Microsoft
January 1, 2025 - June 30, 2025
Drive seamless collaboration with partner teams by translating complex client requirements into detailed campaign strategies, ensuring adherence to governed restrictions and optimal utilization of ad inventory. Streamline operational tasks such as insertion orders and legal requests while adhering to Microsoft-defined standards and stakeholder expectations. Track all requests using a ticketing system and work closely with stakeholders to complete tasks, troubleshoot and resolve issues. Provided V-Team leadership by planning and developing team building activities for monthly Zone and Global meeting over Microsoft Teams. Coordinated team members to manage daily team workload and schedules. Managed the programming of high budget campaigns for international clients.
Social Media and Website Manager at Ryan John Ministries, Inc.
September 1, 2024 - June 16, 2024
Developed and launched comprehensive brand assets, including websites, logos, animated end cards, and merchandise designs to create a cohesive digital identity. Curate and manage social media content for Facebook, Instagram, and YouTube to engage youth ministry demographics and amplify online presence. Revamped and oversaw websites, significantly boosting user traffic and unique visitors through dynamic design and SEO optimization. Coordinated event marketing initiatives involving tailored graphics, photography, filming, and creating Instagram stories and reels for enhanced engagement. Designed merchandise showcased across Shopify, Wix, Instagram, and Facebook with seamless Google Ads integration. Strategically managed Google Ads Grant, crafting high-performing search ads to promote ministry campaigns.
English + Spanish AI Training Specialist Tier II at Outlier AI
September 1, 2024 - December 31, 2024
Conducted in-depth data analysis to optimize AI prompt strategies and align responses with emerging industry trends. Ensured factual accuracy and contextual relevance of AI-generated content to uphold high standards of quality and reliability. Edited and enhanced AI model responses to cater to user-specific requests for improved satisfaction.
Professional Freelancer at Cáceres Designs
November 1, 2021 - September 1, 2024
Designed and constructed custom decorative pieces for high-profile events including Mercedes Benz Stadium and Auburn University’s Presidential Suite. Implemented creative concepts and delivered innovative decoration solutions for events such as Atlanta United's post-Champions Cup celebrations and Home Depot Backyard’s Fall-o-ween Fest.
MSA Display Account Coordinator (NA+LA TAM+EMEA) at Microsoft
January 1, 2025 - July 1, 2025
Translates complex client requirements into detailed campaign strategies, ensures adherence to governed restrictions and optimal ad inventory usage; streamlines insertion orders and legal requests; tracks requests via a ticketing system and collaborates with stakeholders to troubleshoot and resolve issues; leads V-Team planning for monthly Zone and Global meetings on Microsoft Teams; coordinates daily workload and schedules; manages programming of high-budget campaigns for international clients.

Education

B.S. in Business Administration at Auburn University
January 1, 2015 - December 31, 2019
B.S. in Business Administration at Auburn University
January 11, 2030 - December 23, 2025

Qualifications

Social Media Content and Strategy Certification
January 1, 2025 - December 31, 2025
Content Creator Professional Certificate
January 1, 2025 - December 31, 2025
AI Skills Fest Challenge: Treasure Hunt for AI Skills
January 1, 2025 - December 31, 2025
Develop generative AI apps in Azure AI Foundry
January 1, 2025 - December 31, 2025
Microsoft Advertising Certified Expert
January 1, 2025 - December 31, 2025
Advertising Search Certification
January 1, 2025 - December 31, 2025
Advertising Display Certification
January 1, 2025 - December 31, 2025
Advertising Retail Certification
January 1, 2025 - December 31, 2025
Retail Media Certification
January 1, 2025 - December 31, 2025
Digital Marketing Associate Certification
January 1, 2024 - December 31, 2024
Digital Marketing & E-commerce Professional Specialization
January 1, 2024 - December 31, 2024
Office Specialist: Excel Expert
January 1, 2021 - December 31, 2021
Social Media Content and Strategy Certification (Adobe)
January 1, 2025 - December 23, 2025
Content Creator Professional Certificate (Adobe)
January 1, 2025 - December 23, 2025
AI Skills Fest Challenge: Treasure Hunt for AI Skills (Microsoft)
January 1, 2025 - December 23, 2025
Develop Generative AI Apps in Azure AI Foundry (Microsoft)
January 1, 2025 - December 23, 2025
Microsoft Advertising Certified Expert
January 1, 2025 - December 23, 2025
Advertising Search Certification
January 1, 2025 - December 23, 2025
Advertising Display Certification
January 1, 2025 - December 23, 2025
Advertising Retail Certification
January 1, 2025 - December 23, 2025
Retail Media Certification
January 1, 2025 - December 23, 2025
Digital Marketing Associate Certification (Meta)
January 1, 2024 - December 23, 2025
Digital Marketing & E-commerce Professional Specialization (Google)
January 1, 2024 - December 23, 2025
Office Specialist: Excel Expert (Microsoft)
January 1, 2021 - December 23, 2025

Industry Experience

Media & Entertainment, Non-Profit Organization, Retail, Professional Services, Real Estate & Construction, Other, Software & Internet
    uniE621 Falls Creek, OK_RJW PixelArt Cover
    This project consisted of creating a series of pixel art graphics for Ryan John Ministries. As their band were going to perform at Falls Creek Camp in Oklahoma. The Camp had an 80's game theme, "LEVEL UP". I decided to create a pixel art graphic for each member of the band, along with a story series that captured the entire band's trip from going to the airport to getting on stage. You can find them at: https://www.instagram.com/ryanjohnworship/ graphicdesigner branding illustrator pixelart levelup fallscreekcamp storyillustration instagram
    uniE621 Ryan John Worship -YouTube Cover Graphic
    The goal was to create a cover graphic for Ryan John Worship's YouTube channel. I was given free range of creativity in the ideation of the graphic, so I decided to go with an old-school anaglyph design. It is currently displaying at https://www.youtube.com/@RyanJohnWorship logo graphicdesigner branding illustrator logoanimation youtubecover